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Research

 
1. Web Analytics Buyer's Guide 2006, 22 Aug 2006
Organisation: E-consultancy, Price: Free to subscribers
Description: Accurate measurement and meaningful analysis have become a pre-requisite for a successful online business. Our 2006 Web Analytics Buyer’s Guide is aimed at marketers who want to read everything they need to know about this rapidly changing marketplace in one report. The 224-page guide gives a detailed overview of market trends and contains profiles of 19 suppliers who we believe to be the leading vendors operating in the UK. There is also a SWOT analysis for the sector, a summary of potential return on investment benefits and a section with invaluable information to help you find the right supplier. Plus much more. Headline trends within this market include: • Continued investment in web analytics across a wide spectrum of sectors including retail, financial services, automoti.....
2. Web Analytics - Roundtable Briefing, February 2006, 28 Feb 2006
Organisation: E-consultancy, Price: Free
Description: This is a summary of the discussion at E-consultancy’s February 2006 roundtable about Web Analytics (free access). Topics discussed included: conversion rates, conversion benchmarks, customer journey mapping, KPIs, testing and analytics for conversion rate optimisation, customer-centred analytics, integrating web statistics with CRM data, and ownership of web analytics within the business. Attendees to this roundtable included experts and practitioners from the following companies: Aboavista / Conversion Chronicles, RedEye, Alliance & Leicester, Royal Bank of Scotland, Applied Insights, Syzygy, BT, Target Marketing / Web Analytics Association, Chartered Institute of Personnel & Development (CIPD), Touch Clarity, esure, Wanadoo, Issel / Pilot Hitlist, WebTrends......
3. Tableau Software Product Tour
Organisation: Tableau Software, Price: Free
... Software Product Tour Tableau Software Visual analysis and web&#45;based ... If so&#44; download and try Tableau software in minutes with your own data ... <li>Publish interactive analytics to the web.</li> <li>Create ...
4. iSeries Reports Delivered Anywhere, Anytime, Anyhow!
Organisation: Asymex Pty Ltd, Price: Free
... Read about SpooliT, an all in one software solution for the iSeries which ... everything</li> </ul> Read how SpooliT software can make life even easier! ... life even easier! 0kb PDF Augu , Web Measurement & Analytics ...

News

 
1. SCL Analytics partners with SearchForce Inc to provide PPC Bid Management Software to the European marketplace, 25 April 2008
... SCL Analytics partners with SearchForce Inc to provide PPC Bid Management ... SearchForce Inc to provide PPC Bid Management Software to the European marketplace ... April 2008 - SCL Analytics, providers of advanced web analytics software and ... intuitive SearchForce search marketing software to the European marketplace ...
2. Integrated software brings Web Content Management closer to interactive marketing management, 18 March 2008
... Integrated software brings Web Content Management closer to interactive ... strategic partnership Integrated software brings Web Content Management (WCM ... leading global provider of Web Content Management (WCM) software solutions and ... with Nedstat, European leader in web analytics. The partnership includes ...
3. Web Analytics to be top performer, 26 February 2008
... Web Analytics to be top performer LONDON: 26th February 2008 Web Analytics ... performer LONDON: 26th February 2008 Web Analytics will be one of the top performing ... Level Executives were questioned, Web Analytics performed very well along ... Intelligence and Security Software. - 91% believe Web Analytics will experience ...
4. Landsbanki banks on SCL Analytics, 14 August 2007
... Landsbanki banks on SCL Analytics Icelandic bank selects web analytics to improve ... is rolling out web analytics across its network of external websites, which ... bank is working with web analytics consultants, SCL Analytics, using Unica ... Corporation’s Affinium NetInsight web analytics software to help gain insight ...
5. ClickTracks releases version 6.5 web analytics software for UK, 12 March 2007
... releases version 6.5 web analytics software for UK Web analytics company ... needs of large web sites London, UK ---- ClickTracks Analytics, Inc ... recognized innovators in the field of web site analytics, today announced the ... announced the release of version 6.5 of its Web metrics service. The new version ...
6. VisitBritain to increase online purchases and presence with web analytics, 5 July 2007
... online purchases and presence with web analytics Government funded tourist ... board selects SCL Analytics and Unica to integrate web analytics and ecommerce ... its online revenues by integrating web analytics with its ecommerce operations ... organisation is working with web analytics consultants, SCL Analytics, using Unica ...
7. ClickTracks Web analytics online seminar on favourite tips and techniques, 16 April 2007
... ClickTracks Web analytics online seminar on favourite tips and techniques ... tips and techniques ClickTracks Web analytics online seminar presented ... attendees receive ClickTracks’ free web analytics software with latest free online ... free online class London, UK---- Web analytics company ClickTracks ( is ...

Forum

 
1. Stats software - recommendations please, Internet Marketing Forum, ColinCooper, 16 Jan 08
... Stats software - recommendations please Stats software - recommendations ... Charon, Have you looked at the Web Analytics Buyer's Guide compiled by ... Cooper ( ) ISSEL Marketwave Web Analytics +44(0)870 166 2435 ...
2. Stats software - recommendations please, Internet Marketing Forum, Karl_Smith, 15 Jan 08
... Stats software - recommendations please Stats software - recommendations ... recommendations please Hi I would recommend WebTrends, Omniture or Nedstats. ... Nedstats. I would avoid Google Analytics unless you have an adwords ... only use it for that. When you say Analytics what do you want it to tell ...
3. Web Site Performance Monitoring / Testing services, Internet Marketing Forum, SimonSCL, 8 May 08
... Web Site Performance Monitoring / Testing services Web Site Performance ... Performance Monitoring / Testing services Web Site Performance Monitoring / Testing ... which companies specialised >in >>web site performance monitoring and ... ( who offer more 'traditional' >>software and application testing services ...
4. Web Site Performance Monitoring / Testing services, Internet Marketing Forum, DeriJones, 9 May 08
... Web Site Performance Monitoring / Testing services Web Site Performance ... Performance Monitoring / Testing services Web Site Performance Monitoring / Testing ... have considered partnering with a UK web performance specialist? Our flexibility ... which companies >specialised in >>>web site performance monitoring and ...
5. Current information architecture practice in web / software projects, Internet Marketing Forum, Karl_Smith, 10 Apr 08
... information architecture practice in web / software projects Current information ... information architecture practice in web / software projects The current use ... out the critical details in digital / software projects and advocating best ... and audience requirements, through analytics, workshops etc. Working with ...
6. Have you ever considered hiring an Information Architecture company rather than a contractor?, Internet Marketing Forum, Karl_Smith, 27 Mar 08
... mapping, interaction architecture, web analytics, statistics, product design ... values, social / country contexts, web / software languages, best practice ...
7. Fantastical voting on IA service question, Internet Marketing Forum, Karl_Smith, 6 Apr 08
... information architecture there is a website about it at ( Karl Smith ... mapping, interaction architecture, web analytics, statistics, product design ... values, social / country contexts, web / software languages, best practice ...

Supplier Directory

 
1. Telecity, London
Areas of Expertise: Services include: - Data centre services, colocation, hosting - Resilient IP and networking services - Remote and off-site data storage and backup - Protection from malicious attack (DDoS/anti-virus etc..) - Monitoring services - 24x7x365 on-si.....
Clients: Friends Reunited, EHS Brann Group, Code Computer Love, Fernhart New Media
2. Visual Sciences, London
Areas of Expertise: Real-time customer intelligence solutions and enterprise web analytics solutions. Real-time analytics applications for Web sites, contact (call)centers, retail points-of-sale, messaging systems and the intelligence community......
3. Paradigm Interactions, Covent Garden, London
Areas of Expertise: Website design, software design and internet application design to enable clients to take advantage of emergent digital, social and interactive phenomena. Paradigm Interactions provides services both directly to clients and as an outsourced exper.....
Clients: Because most of our work is through other agencies (for ethical and professional reasons) we cannot name their clients. However we have described their arenas below;, Russian Bank, Global Trading Company, Luxury Airline
4. DC Storm, Brighton, South East
Areas of Expertise: Web Analytics, PPC Optimisation and Reporting.....
Clients: Agency.com, Brilliant, Coastdigital, DGM
5. ClickTracks, Cambridge, North East
... award-winning web analytics software. The ClickTracks family of software is ... effectiveness. ClickTracks was voted 'Best Web Site Analysis Tool' in ClickZ's ... Analytics CB4 8RX Analytics, Statistics, Log, Analysis, Web , Web ...
6. ThinkMetrics, Herts, South East
... Albans Herts South East via form on website Ankoo City Cruises Plc Numeric ... or 'e-metrics,' we believe decent web analytics is an essential part of ... part of any serious management of a web site. We believe in the basics ... more than you spend. That means your web site should have a positive return ...
7. Naxtech.com, Reading, South East
... Internet Marketing, Content Management, Web Development, E-commerce, Search ... Analytics, Web Project Management RG1 7HW Web, Development, E-Commerce, Web ...

Glossary

 
1. agent
Description: A software application that acts on behalf of the user in the user's absence. The most typical use of agents currently is to locate information on the web that the user is interested in, and return i.....
2. user agent
Description: Software that acts on behalf of the user to render information retrieved from the web. Typically refers to the identifying string that most web browsers send. Netscape, Internet Explorer, Mozilla an.....
3. UX
Description: Acronym for User Experience, a term describing the experience a customer has when using a web site or a software program......

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