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Research

 
1. Online PR - Roundtable Briefing, March 2006, 19 Apr 2006
Organisation: E-consultancy, Price: Free
Description: A summary of last month's roundtable on Online PR. A must-read and free to anybody who wants to keep abreast of developments in this fast-changing area. Subjects covered included: 1. Online Press Centres 2. Progress in Online PR 3. Blogging 4. Reputation Monitoring These notes also include useful links for those who want to learn about this subject and monitor their brand online. E-consultancy roundtables are attended by senior E-consultancy personnel, along with corporate subscribers, agencies and technology vendors. Attendees included Blue Barracuda, COI, eBay, Hello! Magazine, Immediate Future, Lexis PR, Market Sentinel, Net-A-Porter, Simplyhealth/HSA and Wordtracker......
2. Online PR Briefing - September 2007, 3 Sep 2007
Organisation: E-consultancy, Price: Free
... Online PR Briefing - September 2007 E-consultancy E-consultancy This ... summer 2007 roundtable about Online PR (registration required). The document ... the following: -) Trends in Online PR -) A write-up of the key points ... Measurement of online PR benefits and success -) Who owns online PR and pays for ...
3. Social Media Briefing - October 2007, 3 Sep 2007
Organisation: E-consultancy, Price: Free
... Social, media, optimisation, online, PR, SEO, forums, reputation, monitoring ... brands , Strategy and Planning, Online PR, Search Engine Marketing, Online ...
4. Internet Statistics Compendium - May 2008, 18 Mar 2008
Organisation: , Price: Free for subscribers
Description: A comprehensive compilation of internet statistics and online market research with data, facts, charts, and figures. Our latest version contains numerous updates including new data on social media, blogging, email, search marketing and mobile. The guide has been collated from information available to the public, which we have aggregated together in one place to help you quickly find the internet statistics you need, to help make your pitch or internal report up to date. Other recent updates include broadband penetration, online customer service, user ratings and and social networks. There are all sorts of internet statistics which you can slot into your next presentation, report or client pitch. The sections include the following: 1. Usage and Demographics 2. E-commerce .....
5. Search Engine Optimisation Briefing - February 2007, 27 Feb 2007
Organisation: E-consultancy, Price: SEO Roundtable Briefing
... General, Usability and User Experience, Online PR, Search Engine Marketing ...
6. Editorial: Two Smart Guys
Organisation: Storage Magazine, Price: Free
... phone calls I get from vendors and PR people feature overblown phrases ...
7. Online Marketing Masterclasses 2005 - Presentations, 19 Jan 2006
Organisation: E-consultancy, Price: Free to event attendees and subscribers.
Description: On 16th November 2005 E-consultancy ran a 1 day event: "Online Marketing Masterclasses: How to Acquire, Convert, Retain and Grow Customers Online". We assembled some of the brightest and best practitioners, and leading brands, to learn about the latest thinking and best practice within online marketing. There were presentations from the following: - Dave Mutton - Third Aspect - Mirko Behnert - Avis - Louis Wahl - BCA - Neil Mason - Applied Insights - Ian Jindal - Littlewoods/Shop Direct Group - Dave Chaffey - Marketing Insights - William Reeve - Video Island - Jeremy Tapp - Magicalia Select individual presentations from the links below to download them individually......
8. E-consultancy Newsletter Interviews 2005, 21 Dec 2005
Organisation: E-consultancy, Price: Free
Description: Published once a week, the E-business Briefing is distributed to 19,000 internet marketing professionals around the globe. It is free and available to non-subscribers. The newsletter includes an in-depth interview with an internet industry thought-leader on a subject related to e-commerce, internet marketing or online strategy. In 2005 we notched up more than 40 interviews, covering a wide range of topics and sectors. Interviewees are encouraged to share tips and tricks, to help provide marketers with strategic, practical and actionable insight. The newsletter also contains the latest new media jobs, new E-consultancy reports, industry white papers, forthcoming internet business training workshops, roundtables and supplier showcases. This report is a free compilation of our .....

News

 
1. Katy Howell talks about Online PR, 25 April 2006
... Katy Howell talks about Online PR Katy Howell is Managing Director at ... #2###) immediate future, an Online PR agency. She is a pioneer and vocal ... pioneer and vocal advocate of Online PR. Championing the new communications ... heart of Online PR. Howell’s teams manage a range of Online PR tactics and ...
2. E-consultancy publishes Online PR Briefing, 3 April 2007
... E-consultancy publishes Online PR Briefing The 12-page report, available ... overview of where we are with Online PR in 2007 which is summarised in an ... similarities and differences between Online PR and Search Engine Optimisation. ... roundtable included: - What is Online PR? - Which department or agency ...
3. PR firm launches for UK construction clients!, 9 May 2007
... PR firm launches for UK construction clients! Specifically aimed at the ... The new website dedicated to providing expert PR and Marketing Communications ... strategically planned PR and Marketing campaigns, to online PR and SEO, to creative ... Simply Marcomms Ltd, an established PR, Marketing and Communications consultancy ...
4. immediate future demystifies online PR vocabulary with launch of first ePR glossary, 7 September 2005
... immediate future demystifies online PR vocabulary with launch of first ePR ... today launches a glossary, the ‘Online PR Phrase Book’ ( , to help clients ... and phrases frequently used in the practice of online public relations ... With over 250 definitions, the Online PR Phrase Book is the first dictionary ...
5. The 100th birthday of the press release, 28 October 2006
... The 100th birthday of the press release Ivy Lee, who some consider to ... to be the father of modern PR, invented the press release on October 28 ... the railroad to distribute the first press release, he also invited reporters ... reporters to the scene of the accident and provided a special train to get them ...
6. PR bloggers stand up and be counted, 15 June 2006
... PR bloggers stand up and be counted I wasn't alone. Having read the piece ... Mayfield is drawing up a list of UK PR blogs, which points to blogs by Chartered ... Chartered Institute of Public Relations president ( Tony Bradley, ( Niall ... Hill and Knowlton agency, and tech PR boss ( David Rossiter. Not to mention ...
7. Why PR is so powerful for online marketing..., 16 January 2007
... Why PR is so powerful for online marketing... The BBC article ("( Social ... And what drove those searches? PR surely? The huge amount of media ... they have become the best known, via PR, which drives search, which drives ... which drives interest, which drives PR, which drives search... you get the ...

Forum

 
1. Online PR and The PR Hype Cycle, Internet Marketing Forum, Ashley, 29 Sep 05
... Online PR and The PR Hype Cycle Online PR and The PR Hype Cycle Just came ... interesting blog article on PR Opinions which maps PR activities onto Gartner ... activities fit in with more "traditional" PR approaches. Well worth a read ...
2. PR and sudonym names, Internet Marketing Forum, katy.howell, 16 Mar 08
... PR and sudonym names PR and sudonym names Hi Stuart I would advise ... value to your company’s reputation. PR is all about reputation and trust ... your stakeholders. By twisting PR to fit in with SEO strategy, and ... no one wants a relationship with a pretend person! However, open honest ...
3. Any recommendations on good offline PR agencies?, Internet Marketing Forum, DenisK, 9 Jan 08
... Any recommendations on good offline PR agencies? Any recommendations on ... Any recommendations on good offline PR agencies? It depends on what you ... mean by reasonable.   When it comes to PR we work with partners who are leaders ... with partners who are leaders in the PR industry at a global level.  As such ...
4. How can I go from working in offline PR to online?, Internet Marketing Forum, JamesJR, 20 May 06
... How can I go from working in offline PR to online? How can I go from working ... How can I go from working in offline PR to online? Hello I was wondering ... help me? I currently work in offline PR and I am really keen to get into ... and I have been working in offline PR for 15 months, I thoroughly enjoy ...
5. How can I go from working in offline PR to online?, Internet Marketing Forum, JamesJR, 23 May 06
... How can I go from working in offline PR to online? How can I go from working ... How can I go from working in offline PR to online? Hi Huw and Dave, Cheers ... given me some food for thought! I'm pretty open to suggestion really at ... this stage re: which aspect of SEO PR I get into (according to Huw's breakdown ...
6. How can I go from working in offline PR to online?, Internet Marketing Forum, katy.howell, 24 May 06
... How can I go from working in offline PR to online? How can I go from working ... working in offline PR to online? Hi James Online PR, like its offline ... relations campaign, conducted regular SEO PR or created a podcast. If you ... to you. We do both online PR and offline B2B PR for companies in digital ...
7. Online PR, Internet Marketing Forum, evaa, 13 Oct 06
... Online PR Online PR You could check out ( they have some good resources ...

Supplier Directory

 
1. Hoop Associates, Clerkenwell, London
Areas of Expertise: Integrated Branding, communication strategy, User Experience Design, Search Optimisation, email marketing, online advertising, Standards compliant web develpment, Content Management, Online PR, copy writing, design for print......
Clients: PEPSICO, Grosvenor, Crossrail, TfL
2. Prompt Communications Ltd, London
Areas of Expertise: Public Relations, Email Distribution, Customer Marketing.....
Clients: BMC Software, Hercules, KANA, NetEvidence
3. Kysen PR Ltd, London
... Kysen PR Ltd 16-18 Berners St London London 1st Class Legal 7 Bedford ... Directory of UK Lawyers Resources Global Professionals RGL Forensics Russell ... 020 7323 3230 Kysen PR Ltd is an award-winning London PR and marketing consultancy ... specialises in legal PR and legal marketing. The company provides marketing ...
4. Hotwire PR, Clerkenwell, London
... Hotwire PR 33/41 Dallington Street Clerkenwell London Clients have included ... Ilog Psion 020 7608 2500 Hotwire PR is a European public relations consultancy ... London with offices across Europe, provides the technology and new media ... industries with tailor-made, focused PR services. Hotwire offers its ...
5. Katy Howell, Consultant
Areas of Expertise: PR and Communications for the digital industry. Experienced in all aspects of public relations (PR). Specialise in understanding the implications, analysing the trends and knowing the influencers across the Internet, mobile and interactive TV (iTV)sectors to deliver authoritative and effective public relations. Expertise ranges from strategic marketing communications and planning through to tactical PR. Capability extends across the disciplines o.....
6. Immediate Future, Surbiton, South East
... 0845 408 2031 Immediate Future provides PR and communications expertise ... mobile, and interactive TV sectors. PR is a powerful marketing tool. It ... and effective PR has never been greater. Our team of PR professionals ... comprehensive and proactive PR from a team that values your industry. PR and communications ...
7. Rank and File PR, Unknown
... Rank and File PR Not given. Unknown Wrappers Not given. Specialising ... Specialising in taking full advantage of PR to influence search engine results ... alongside the more traditional role of PR, generating media coverage. Search ... Online PR Not given. PR, SEO, Search, Optimisation , Online PR, Search ...

Events

 
1. Healthcare – Fundamentals of Online PR and Social Media Relations - London, 9 Dec 2008
Description: This is a course specifically designed for Marketers, PR and digital and e-marketing professionals working for Healthcare organisations and brands. This workshop considers how the Internet, especiall.....
2. Online PR for Finance Professionals - London, 20 Aug 2008
Description: This is a course specifically designed for Marketers, PR and digital and e-marketing professionals working for financial organisations and brands. This workshop looks at how the Internet, especially .....
3. Online PR for Finance Professionals - London, 28 Oct 2008
Description: This is a course specifically designed for Marketers, PR and digital and e-marketing professionals working for financial organisations and brands. This workshop looks at how the Internet, especially .....
4. Online PR - London Seminar, 10 Sep 2008
Description: This workshop considers how the Internet, especially Social Media and User Generated Content (UGC), is affecting how brands and businesses get their messages across and manage their reputations. It.....
5. Online PR - London Seminar, 18 Nov 2008
Description: This workshop considers how the Internet, especially Social Media and User Generated Content (UGC), is affecting how brands and businesses get their messages across and manage their reputations. It.....

Glossary

 
1. presentation layer
Description: The sixth layer of the OSI networking reference model. The presentation layer deals with formatting data into standardized formats suitable for transmission between computers. The receiving computer.....
2. primary cache
Description: A small amount of very fast RAM built into the computer's CPU chip. Primary cache allows the computer to perform operations much more quickly than it otherwise could......
3. primary key
Description: An attribute (or collection of attributes) in a relation that uniquely identifies each record in the table......
4. private key
Description: A term used in cryptography and encryption. The private key is used by its owner to decrypt encrypted messages that have been encoding using a matching public key. If the private key ever becomes kn.....
5. processor
Description: A processor is an electronic device that is able to process and manipulate digital information. The processor (or central processing unit) in a computer is the part that performs all the necessary ca.....
6. progasm
Description: The euphoria experienced upon the completion of a program or other computer-related project. For example, the rush you get when you finally run the code you've been hacking for the past week and it wo.....
7. program
Description: A set of computer language instructions that perform a task on a computer is called a program. There are small programs that do nothing more than say "Hello World!", but larger programs are much more.....

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