Web Analytics Request for Proposal (RFP)
About this RFP Template
If you're considering working with a
web analytics solution provider, our
Request for Proposal (RFP) template and guidance notes will improve your procurement process.
Authored by an expert in the field of web analytics, this template will help you
construct a comprehensive statement of your company's needs.

Contents
This 12-page request for proposal template contains:
- Introduction
- Process
- The Request for Proposal
- Business Objectives
- Key Performance Indicators (KPIs)
- Business Requirements
- Technical requirements
- Other information required
- Timings
- Selection criteria
- Pricing
Download the (free) Sample RFP for the full Table of Contents.

Who this Template is For
Our RFPs are for any marketer needing the services of a third party vendor or provider.

Level of Expertise
This template is designed for all levels. For further information on the topic, see our Related Resources.

Related Resources
Is your boss unconvinced? Get the
Business Case for Web Analytics.
Need a shortlist? Check out our
Web Analytics Solutions Buyer's Guide for supplier profiles, market trends and more.
Download
The following files are available for download. Right click and choose 'Save Link / Target as' to save the file to your computer:
Download "SAMPLE: Web Analytics RFP" (92.7 kb .doc) »

Download "Web Analytics RFP" (109.6 kb .doc) »