At lastminute.com (now the European arm of Travelocity) Marko is heading up a new "lastminute.com labs" innovation team as well as developing personalisation and recommendation systems for the consumer travel and entertainment market. In the last few years he has helped set up a couple of startups in London: Cellectivity, creating m-commerce mobile phone applications from existing web e-commerce sites using web wrapper technology, and flutter.com - now Betfair, the world's first and still biggest person-to-person betting exchange.