About this content...

Title: Avis - Online Marketing Masterclasses 2005
Type: Publication / Report
Published: 16 November 2005

1. How much does it cost to access?
See access options to the right. Everything's free to subscribers or you can pay as a one-off.

2. What do I get if I pay as a one-off?
You get access to this publication for download for a period of 1 week after purchase.

3. Are there free samples?
See below for samples and more info.

4. I've still got questions...
Call us on +44 (0)20 7681 4052 or e-mail contact us

2 Access Options

"Pay Per View"
If you really only want this piece of content you can pay for it as a one-off charge:
€229

Purchase »
Subscribe and Save!
Why Subscribe?
Get access to ALL our content and reports for an entire year, plus other services.
€299

Why Subscribe? »
Buy a subscription »
"My first port of call when I'm looking for my expert alter ego."
Barney Loehnis, European Director of Business Development, Warner Bros

More info on 'Avis - Online Marketing Masterclasses 2005'

Avis - Online Marketing Masterclasses 2005 - Mirko Behnert, Avis, November 2005

ACQUISITION: Mirko Behnert, European E-commerce Manager, Avis

Avis Group is a leading car rental company in Europe, Africa, the Middle East and Asia, operating under an exclusive licence via the globally recognised Avis and Budget brands.

Mirko has been working in the European online travel industry since 1998. Initially working at a small Internet start-up company in Germany he then became a founding member at ebookers.com. He lead the team to design and launch the original ebookers.com website in August '99 and then roll out localised versions in more than 10 countries across Europe. Currently he is E-commerce Manager EMEA for Avis Europe and in charge of defining the overall online marketing strategy and driving consumer business direct.

Download:
The following files are available for download. Right click and choose 'Save Link / Target as' to save the file to your computer:

Already a subscriber?

If you are already a subscriber, please log in to access this section of the site in full.

Please log in by entering your details below.
E-mail
Password
Remember Me
Forgot password / e-mail / can't log in?
Subscribe for only €299