About this content...

Title: Online Marketing Benchmarks: Setting realistic goals and how to achieve them
Type: Publication / Report
Published: 1 January 2003

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Free sample of 'Online Marketing Benchmarks: Setting realistic goals and how to achieve them' ...

Download:
The following files are available for download. Right click and choose 'Save Link / Target as' to save the file to your computer:

.doc Download "Online Marketing Benchmarks [Free Sample]" (420.9 kb .doc) »

More info on 'Online Marketing Benchmarks: Setting realistic goals and how to achieve them'

Online Markering Benchmarks
Online Marketing Benchmarks: Setting realistic goals and how to achieve them - Various Contributors, e-consultancy, 2003

The online marketing industry is awash with debate about what to measure and how, yet there is a paucity of facts showing what response others get, and thus what you can expect to achieve for different activities. This report fills that gap by pulling current results from a wide range of companies and case histories.

Where possible the figures show a range of results that different businesses regularly achieve. This will be particularly valuable for marketers who are planning new activity and want to check the assumptions on which they are building their business model.

Download the free sample for the full Table of Contents and example metrics with benchmarks. The report covers a wide range of metrics under User Behaviour, Sales and Marketing Performance, Site Performance categories.

Topic Relevant Keywords:

benchmarks, statistics, metrics, online marketing, stats, web metrics, analytics, conversion, response, loyalty

Download:
The following files are available for download. Right click and choose 'Save Link / Target as' to save the file to your computer:

.doc Download "Online Marketing Benchmarks [Free Sample]" (420.9 kb .doc) »

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