Affiliate Marketing Roundtable Briefing, October 2006

This 10-page briefing is a summary of an E-consultancy roundtable on affiliate marketing (free access).

The document contains a write-up of the discussion, an overview of UK affiliate marketing, the latest e-commerce statistics and a section on useful resources.

Among the topics discussed were: Brand-bidding; Landing Pages; Merchant-affiliate collaboration and communication; Integrated Campaigns; Hybrid Deals.

Attendees included internet marketing experts from the following organisations: Argos, Alliance and Leicester, Aviva, BCA, Commission Junction, Dell, eConversions, Incubeta, Mylistforsanta.com, Ticketmaster and TradeDoubler.

Topic Relevant Keywords

Affiliate, marketing, networks, CPA, hybrid, super, merchants

Download

The following files are available for download. Right click and choose 'Save Link / Target as' to save the file to your computer:

 Download "Affiliate Marketing Briefing October 2006" (159.2 kb .doc) »