RSS - Internet Marketing News and Blogs

Pheedo is a US-based RSS ad network that serves ads through feeds, among other things.

We caught up with CEO and co-founder Bill Flitter to find out more about RSS  advertising and how it might finally put the debate over partial versus full feeds to bed.

Right person, right place, right time.... right environment: some thoughts on the challenges and opportunities of multichannel customer communications.

The NUJ may think that Web 2.0 is "rubbish ", but B2B journalists are increasingly turning to blogs and other forms of online media for information and ideas, according to a new survey.

It found that 80% would use blogs as primary or secondary sources, while many use podcasts and RSS feeds for inspiration.

Yourstreet, a US website, has developed an interesting way of displaying local news content by combining it with Google Maps.

Submitting your site to a range of blog and RSS subscription directories can be a great way to increase visibility, but there are some mistakes to avoid.

Jeff Behrendt at Search Engine Journal has written a very useful post that lists some of the common mistakes blogs make when submitting links to directories.

The Telegraph's readers blogs seem to have been a success so far - just eight weeks after the launch of MyTelegraph, over 4,500 have started up their own blogs on the site.

Online PR firm webitpr has devised a 'social media news release' - a press release specifically designed for the internet.

The webitpr release claims to be the first of its kind to be released in the UK, and was inspired by a template produced by last year by Todd Defren at US PR firm SHIFT Communications.

Stephen Davies, who maintains an excellent online PR blog, is the subject of the release - he has joined webitpr.

The Telegraph has added a new feature to its MyTelegraph section - an RSS reader that gives the paper's online readers a chance to read other news sources without having to leave the site.

Google has continued its recent spending splurge with the purchase of FeedBurner, the Chicago-based distributor of news feeds to web browsers.

Thought to be in the region of $100m (£50m), the deal offers the web giant a chance to extend its huge online ad network into the realm of RSS and off-site consumption of content.