Yahoo - Internet Marketing News and Blogs

The economic landscape may not be great but that's not stopping big internet players from making acquisition moves. This week's news was dominated by M&A and M&A-related items.

The trend towards free analytics technology, accelerated by Yahoo's acquisition of IndexTools and plan to make it a free service , raises interesting questions both for vendors and for organisational planning, writes Lynchpin's Andrew Hood . 

Microsoft might be the software company that everyone loves to hate, and Steve Ballmer might be crazy .

But Microsoft and Ballmer proved two things by deciding to walk away from an acquisition of Yahoo this past weekend - they are not desperate and they are not stupid.

This week's hodgepodge of articles I found interesting includes news that could impact the Microsoft-Yahoo courtship, online streaming music, digital thieves and young entrepreneurs.

Would you:

1. Put $20m into a company that you're valuing at $75m and has no proven mainstream appeal, scalability problems or business model?
   
2. Invest $25m at a $200m valuation in a company that has already raised $12.5m, has reportedly generated about $1m in revenues since its launch in 2005 and was unable to develop acquisition interest at $250m?
   
3. Give $50m and a $500m valuation to a profitless company that does $10-12m in annual revenues and whose CEO has said, "We’re like a teen in our clock cycle. Now, we have to figure out how do you get a job and work in the real world"?

Submitting your site to free web directories is often a key recommendation for link building efforts, but can be very time-consuming.

So is it worth the effort or is it better to pay for 'higher quality' links from sites like Yahoo Directory?

We asked a number of SEO experts for their opinions...

When one looks at the landscape of the social networking market, it's apparent that most of the major internet companies (Google, Yahoo, Microsoft, etc.) have been left behind in one way or another.

Despite the fact that they have a presence in the market, all have played catch-up more than they've led and none has been able to fully cash in on one of the most hyped internet trends ever.

Most of the news that caught Drama 2.0's attention this week was primarily filled with drama in one form or another.

In case you missed it, Tuesday, April 22 was Earth Day. What originated in a grassroots fashion is, as Reuters points out , "an environmental event that has become increasingly political and corporate."

This week's The Web Week in Review is a hodgepodge of news.