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While the launch of Google's Chrome web browser took up many of the headlines this week in the world of technology (and I had to include one story on the launch here), there was other interesting news.

Google Chrome, the first web browser from the search engine giant, was released for download this week in a beta version.

Will it be a serious rival for Internet Explorer, Firefox and other browsers though? Here's a run-through of some of its features...

With the first half of 2008 solidly behind us, I thought it'd be worthwhile to look back at some of the general trends established in the internet economy. After all, it's hard to know where you're going if you don't know where you've been.

What follows are the most important trends I saw in the first half of the year.

It’s that time of week again so without further ado, here’s what caught Drama 2.0's attention in the last seven days.

One of the most common words to be found on sites that might be defined as being Web 2.0 is beta.

But does this mean anything to those who don’t work in the tech space and should there be a time-limit on how long a site can remain in beta?

Google was a pioneer in the search world for ranking websites based on incoming links as well as content. But which other measures could the search giant use to evaluate relevance?

Apart from the top level 'links' and 'content', which we know affect placement, online marketers use experience and testing to work out the other things Google looks at when ascertaining the relevancy of web pages for search terms.

July saw the much fan-fared launch of Cuil (pronounced cool), which so far, to many in the industry, hasn’t quite lived up to the hype.

Billed as a potential Google killer and dubbed the “world's biggest search engine”, the initial response has been lukewarm, with mixed reviews from many of the industry.

It certainly didn’t help that the site went down shortly after launch and that general first impressions certainly haven’t put Cuil in the same league as Google (or Yahoo and MSN for that matter).

Everybody's working for the weekend but before you leave work for the weekend, here's a wrap-up of the news that caught my eye this week.

Effective landing pages are the key to converting customers through paid search. There is little point in spending money attracting people to your site if your pages aren't doing the job properly.

Taken from our newly updated Paid Search Marketing Best Practice Guide, here are twelve landing pages success factors which should help improve your landigng pages and convert more vistors...

This week's news was quite a hodgepodge so without delay, let's end the week with a diverse version of Drama 2.0's The Web Week in Review.