We've taken a look at some SEO-related examples....

I sat down with the very experienced, Carolyn Tang to find out how marketers should go about making that critical decision. She didn't hesitate to give it to me straight!

This is even more important since Google decided to include landing page load times in its Quality Score criteria earlier this year, meaning that advertisers pay more for poorly performing pages.

Here's a selection of some of the best free keyword research tools out there...

Unfortunately, the deal didn't work out in the end and co-founders Shane Lake and Tony Charles have since received a £150,000 cash injection from elsewhere. 

We talked to Shane about the Dragons' Den experience and where they see the site heading...

Initially Google provided discount to advertising agencies to encourage the adoption of its Adwords platform but in 2006, since this model wasn’t really fair towards other advertisers, Google replaced it with the Best Practice Funding (BPF) Programme.

We asked three search agencies to comment on the new rules, and the possible consequences for brands and affiliates.

None seem in a rush to rule out the possibility that firms may launch legal action against Big G.

In a turbulent few weeks for the industry, we asked him about Google’s recent share dive, the prospective Microsoft-Yahoo merger and the agency’s plans to expand into new areas like display advertising, localised search and emerging economies.

The genius of this statement is that it sounds quite innocuous, indeed philanthropic, despite its obvious grand ambition, but actually allows pretty much anything within its scope.

It is interesting to see just how much of the online customer journey (from search, to research, to purchase) Google is taking hold of. Will we all end up as "wholesalers" to Google's customers?

After a short measurement period Google will make a judgement call and if your pages are deemed too slow then your Quality Score will take a hit, meaning that you'll need to spend more to maintain or improve upon your ad positions.

Digital has changed all that - we need to redraw the line.

The web ad giant increased its profits by 45% to $1.07bn and sales by 57% to $4.23bn, helped by its continuing search dominance and growth in international markets, including Britain.

Google has closed the purse strings and I thought I'd write down what this means to me.

The retailer had claimed that Google’s Adwords programme allowed other firms to infringe its trademarks when bidding on keywords, but pretty much looks to have climbed down as the trial approached.

The Wall Street Journal reports that the system is the social networking site’s “top priority”, although details are sketchy and it is in the early stages of development.