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71. Business Holiday Card Tactics to Update Your Prospect Database and Delight Your Marketplace, 16 Dec 2003
... inspire a higher recognition and response rate. The individual recipient ... almost instantly. The hard bounce rate (email rejected mainly because ...
72. Results Data & Useful Ideas from Fairchild Semiconductor's Seminar and Webinar Tests, 10 Mar 2004
... trade magazine got a less than 1% response rate, 33% of these responder converted ...
73. Judith Remondi Explains How B2B Email Marketing Is Different from Direct Mail Marketing, 21 Feb 2001
... still has a much higher open and read rate -- but there is a fear among ... times a year are you getting higher response rates then five-six times a ... find out at what frequency does response rate fall. I have clients who ...
74. Tracey-Lee Batsford of Wanted Technologies on Repositioning from B2C to B2B, 1 Aug 2000
... a mass mailing and get a .5% response rate! I also wish marketers ...
75. eRetailer Doubles Sales by Posting Totally Uncensored Customer Feedback on its Home Page, 8 Jun 2004
... Should we save a little space to put a response in italics? Ultimately, we ... survey. (This is an unusually high response rate, probably due to the fact ...
76. How to Stem Email Opt-in List Shrinkage: BLR Grows Email Lists by 6% in 8 Weeks, 28 Jun 2004
... address changes, feedback, challenge-response queries -- got lost in the ... addresses -- roughly a 2.3% re-opt-in response rate. "It's a significant number ...
77. Cranfield School of Management: Business Performance Management (BPM) has positive impact on the enterprise, 26 Aug 2004
... Resource Planning (ERP) applications rate their performance as just acceptable ... same organisation, we selected the response from the most senior respondent ... responses, which corresponds to a 25% response rate, from the Fortune 1000. Next ... companies, of which 430 responded - a response rate of just under 10%. In addition ...
78. How to Drive Shoppers Back to Abandoned Shopping Carts with Email, 21 Jan 2005
... renting out its names, ?the opt-in rate went up.? Here's more data on ... com,? we had a 20% increase in response rate. The next time, there was ... The team report a stable delivery rate since adopting it. -> Frequency ... four to eight times a month doubled response rates and revenues from those ...
79. How to Improve Direct Mail Responses by Surveying Prospects Before You Start Copywriting, 27 Jan 2005
... formal ad campaigns to gauge market response to each of 17+ benefits and ... demographic in mind, the piece included three response options: an 800-number, a business ... RESULTS: Calder reports an overall response rate from the direct postal mail ... BRC or phone. "The dialog completion rate for the purchased direct mail lists ...
80. How to Revive Old Sales Leads: Give Them a Better Deal and Get Personal, 21 May 2002
... by reminding them of their initial response. He appealed to them with ... he was a football coach in his     response. Singer made sure to reference ...     -> Improve your click through rate     -> Decrease your cost per ... ~~~~~~~~~~~~~~~~ ...sign-up rate, based on the number of people ...
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