... This week, OMDtvi launches an interactive TV (iTV) campaign for Peugeot ... interactivity included across all Peugeot 206 TV adverts on Channel 4, Five, ITV, ... delivering our objectives. Our previous interactive campaigns delivered great ... engagement. Toby Hack, Head of Interactive TV at OMDtvi, comments, “By its ...

... Interactive TV - will you get what you want? The interactive TV community ... admitted that despite the hype, interactive TV is very much in its infancy ... suggesting the loss of the traditional TV narrative would be perilous. While ... Illumina, said the relationship between TV and its audience had fundamentally ...

... Honda Interactive TV Campaign to Explain New IMA Technology Honda, members ... consortium, launches its third interactive TV (iTV) advertisement on this ... Assist’ (IMA) engine technology. The interactive advert was developed by ... Kennedy are responsible for the IMA TV commercial, which first aired last ...

... world’s leading multiplatform interactive TV application and deployment ... ITV for a BAFTA Interactive award for the creation of the interactive element ... prizes. emuse has helped take interactive TV to a new level in 2004, with ... software allowing producers to create interactive programmes quickly and intuitively ...

... Zip TV reveal the ‘Honda Dealer of the Future’ Viewers to talk to Honda ... to Honda specialists through digital TV Continually innovating, Zip Television ... Television pushes the boundaries of Interactive TV by presenting viewers with ... Honda specialists through their Digital TV sets. The first ever prototype of ...

... Unipower for new Internet and Interactive TV home shopping solution ... technology for its online, offline and Interactive TV home shopping services. ... quickly followed by a refreshed Interactive TV home shopping service. ... channels - online, offline and interactive TV. It is simple - Iceland will ...

... HEALTHCARE INTO THE HOME VIA INTERACTIVE TV Business creation company ... to bring healthcare into homes via interactive television. The service ... service will push the boundaries of interactive TV by allowing people the opportunity ... Health business proposition for an interactive TV portal, design and develop ...

... production company, have signed an interactive digital production agreement ... to produce full-page 'interstitial' interactive, content rich, moving picture ... the rich-media full-page ads akin to TV ads, the user will find it harder ... company plans to launch the new interactive TV style commercials across both ...

... Spyglass Brings Interactive Tv Into Focus at Mediacast 1999 Internet pioneer ... May 1999. Spyglass will be exhibiting interactive television applications ... television provides the perfect portal for interactive information systems to be ... technologies are being used in the interactive TV arena." Spyglass recently ...

... together Carlton's online content and TV businesses with WH Smith's nationwide ... Miles, managing director at Carlton Interactive, said: “We are two famous ... two companies' websites and use its TV, cinema and internet channels to ... be particularly important as interactive TV brings e-commerce to wider ...