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91. Oakwood Uses Advanced Web & Email Tactics to Survive the Recession on a Smaller Marketing Budget, 23 Oct 2002
... reflected the lowest possible starting rate for each city.    Project ... and off invariably get a higher response rate. "I fought and fought and ... that's an awfully high conversion rate from visitor to sales lead for ... newsletter gets a 28.5% open rate and a 4.69% click rate, Larsen emphasizes ...
92. Mixing Direct Mail, Web, Email, and Telemarketing to Gather "Hot" Sales Leads, 30 Oct 2001
... logo vs just a return address) and response options (postal mail, a toll ... he explains, "We had significant response on call three, so we went to ... so we went to four, and again got response. Recently we moved to five ... five weeks, and we're still getting response! It's amazing. I want to ...
93. Sample Welcome Note and Actual Issue of the Email Newsletter Clearwater Landscapes Sells With, 15 Nov 2001
... site survey this past month - response rate was over 7%, which doesn't ... over the average for online survey response. Basically, I learned: (1) ... ~~~~~~~~~~~~~~~~~~~~~~~~~~ Please rate this Ezine at the Cumuli Ezine ...
94. 3-Tiered Subscription Service Maximizes Profits for InvestmentHouse.com, 30 Apr 2002
... weekly newsletter through direct response banners on highly targeted ... FindWhat.com. Like traditional direct response marketers, he watches cost ... garnered, but rather the conversion rate of that traffic from visitors ... we?re going to get a high conversion rate to paid." ?I would spend a lot ...
95. Newsletter Publisher Uses $1 Teleseminar Offer to Sell $19.95 Monthly Auto-Renew Subscriptions, 9 Jul 2002
...        -> Getting a higher renewal rate 100% money-back guaranteed ... Cancels of 100 Subs   46 (54% retention rate after 5 months) MORE DATA ... basically got double the response by offering twice as many response options ... prospect list got the highest response rate, although all tactics were ...
96. Reader Mail: Bounceback Metrics, Append Letter Copywriting, European Stats, Bad List Rentals, 29 May 2002
... interested in learning more about success rate    expectations so that I can ... typically see ~2% delivery failure rate.   Vendor VerticalResponse surveyed ... they had a 2- 5% delivery failure rate for opt-in lists mailed between ... frequently you mail, the higher the rate you'll see because there's been ...
97. AT&T's Consumer Product Launch Expert Katherine Bagin Shares Her Tips & Tactics, 5 Jun 2002
... that all want to help increase our response rate by 100 percent and they ...
98. Exclusive: Consumer Reports' Advice on Email Marketing, Spam and Privacy, 13 Jun 2002
... oh please get a really high response rate too because the organization ... advising the Union's other direct response marketers on how to use email ... email they have a much more strong response than if they get direct mail ...
99. Alarming Research Results: Average Email Open Time is 15-20 Seconds -- Recommendations for Emailers, 13 Jan 2005
... focused creative will get a higher response rate.    Laser-focused segmentation ... past emailed links got the highest response rates. Almost inevitably results ... options, and images may reduce your click rate instead of raising it. Here are ... pages for each get a higher conversion rate. We suspect the same might be true ...
100. Andrew Robinson on Email Marketing, 24 May 2006
... targeted content you will get a better response rate. On the other hand if you ... marketers have moved their click-through rate to between 50% and 60% through ... currently very unscientific. The open rate for a double opt-in targeted businesss ... readers cannot be compared with the open rate for a cold single-opt in campaign ...
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