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1. Generating ROI from eye-tracking, 31 Jan 2008
... Generating ROI from eye-tracking Basically, eye-tracking technology is ... The study (pdf) concluded that eye-tracking data could predict where people ... actually got that content. An eye-tracking study on the page revealed ... much tougher question than whether eye-tracking data has any value is how to ...
2. Eye-tracking 2.0: it's about users, not science, 13 Mar 2008
... Eye-tracking 2.0: it's about users, not science Eye-tracking has been ... it's about users, not science Eye-tracking has been used mainly as a qualitative ... acceptance of eye-tracking analysis in web design. In 'Eye-tracking 2.0' ... analysis purposes. Quantitative eye-tracking speaks the voice of the customer ...
3. Securicor and Soft Option provide parcel tracking, 12 Jan 2000
... Securicor and Soft Option provide parcel tracking Securicor Omega Express and ... collaborated to provide online parcel tracking within companies' own applications ... linking Securicor's existing web-based tracking system to a company's internal ... internal applications, bringing up a full tracking history of a consignment even ...
4. Google adds to AdWords tracking tool, 26 Jan 2004
... Google adds to AdWords tracking tool Google has launched an update to ... has launched an update to its free tracking tool for AdWords campaigns ... features are offered by other conversion tracking tools, these are often paid ... effort to attract advertisers with more campaign tracking tools. News ...
5. Intellitracker partners with Realeyes eye-tracking to provide unique view of user behaviour, 4 Jun 2008
... Intellitracker partners with Realeyes eye-tracking to provide unique view of user ... Intellitracker will provide Realeyes eye tracking services and the companies ... Realeyes uses leading edge eye-tracking technology to collect real ... Intellitracker said: “The Realeyes eye-tracking studies provide a valuable ...
6. Wessex Water implements DigiCore’s C-Track vehicle tracking, 1 May 2007
... DigiCore’s C-Track vehicle tracking Vehicle tracking provider DigiCore ... fitted with DigiCore’s C-track vehicle tracking and fleet management system ... compared with other leading vehicle tracking products. Because of the added ... company to tackle existing and future tracking and fleet management needs ...
7. Why is Google Adwords ignoring our landing pages?, 29 Nov 2006
... E-consultancy uses in-link URLs for tracking purposes, so we can measure ... automatically appends our URL with its own tracking code, so it too can measure ... we just figured out that Google’s tracking code breaks our in-link redirect ... the in-link URL. Why use in-link tracking? Why indeed, given that ...
8. Are You Tracking Your Email SIG's Effectiveness?, 27 Feb 2001
... Are You Tracking Your Email SIG's Effectiveness? By now most B2B marketers ... However, few marketers today are tracking their company's SIG- effectiveness ... the Prolinkz, one of several link tracking programs on the market, both ... you can have many Prolinkz URLs all tracking different SIGs leading to ...
9. Instant desktop access to email campaign performance data, 10 Sep 2007
... dotMailer launches ROI and conversion tracking tools for email marketing ... added a new, easy-to-use Conversion Tracking Suite to its industry-leading ... – without the need for complicated tracking systems or costly web analytics ... analytics packages. The Conversion Tracking Suite is designed to overcome ...
10. Alex Arthur European (EBU) Super Featherweight champion is using mobile eye-tracking equipment to track and enhance his boxing technique., 20 Jul 2006
... Featherweight champion is using mobile eye-tracking equipment to track and enhance ... based in Scotland is using a mobile eye-tracking equipment service from Activity ... to other computer hardware. Eye-tracking captures the overall view and ... targets he plans to hit. Mobile eye-tracking and AIU analysis can assist ...
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