... recruiting members to watch targeted Flash ads in return for points that could ...

... elements looked at: the size of the ads (traditional banner, the new IAB ... rectangle and skyscraper ads); different technology (gif, flash, DHTML); and ... rectangles (also known as showcase ads or big fat ads) proved the most effective ... three studies showed that interactive ads - such as DHTML - were highly effective ...

... advertising category. SUPERSTITIAL ads are proven to more effectively convey ... use of enhanced audio, full HTML and Flash 3.0 functionality - essentially ... reporting to better manage frequency of ads served, precisely track specific ... advertising solutions. SUPERSTITIAL ads can be up to 100K in file size, ...