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1. Skyscraper Banners Get "Phenomenal" Click Throughs From Fortune 500 Execs, 17 Apr 2001
... Skyscraper Banners Get "Phenomenal" Click Throughs From Fortune 500 Execs ... skyscrapers tend to yield higher click throughs due to visual impact and ... sure your conversion rates from click throughs are high enough to justify ...
2. Ads to be measured by conversions, not click-throughs, 7 Aug 2000
... measured by conversions, not click-throughs Click-through rates will become ... thirds of agencies continue to use click-throughs to measure online advertising ... to conversion generated through click-throughs. AdKnowledge predicts ... ad impressions alone rather than click-throughs and, with this in mind, ...
3. Ads to be measured by conversions, not click-throughs, 6 Aug 2000
... measured by conversions, not click-throughs Click-through rates will become ... thirds of agencies continue to use click-throughs to measure online advertising ... to conversion generated through click-throughs. AdKnowledge predicts ... ad impressions alone rather than click-throughs and, with this in mind, ...
4. "Live" Instant Message-Style Banner Gets 5% Click Throughs and Unusually High Conversions, 28 Mar 2002
... Instant Message-Style Banner Gets 5% Click Throughs and Unusually High Conversions ... just won a scholarship .           Click here to register     Cooldude ... this should please my bapu ? :) Click throughs landed on an online registration ... gathered into one low-cost report Click here to get 30% discount + Free ...
5. Popular B2B eMarketing Book Author Barry Silverstein's Top Tips for Online Marketing Beginners, 27 Nov 2000
... to do this. Third of all, send click-throughs somewhere where you can ... We try to go one step further, click- throughs are irrelevant. What's ... You need to look at number of click-throughs plus the amount of residual ... carefully. They might not be sending click-throughs to a response form. Or ...
6. Streaming Ads Beat Traditional Banners on Click Throughs, Conversions AND Cost Per Acquisition, 13 Feb 2001
... Ads Beat Traditional Banners on Click Throughs, Conversions AND Cost Per ... streaming audio/video ads achieved higher click through rates, higher conversion ... media message and the ability to click to our site without losing the ...
7. UK surfers clicking on pop-ups 'by mistake', 12 Jul 2004
... web users, and found that 90% of click-throughs to a pop-up ad for a 'leading ... the brand in question claimed a 20% click-through rate for the campaign ... difficult to navigate to encourage click-throughs. Bunnyfoot claims brands ... wasting money by paying for inaccurate click-throughs, and possibly causing mistrust ...
8. Lessons Support.com Learned About Highly Effective Web Site Design for Sales Lead Generation, 26 Jun 2001
... draw them in." In other words, one-click navigation for everybody. Support ... the middle-right allows visitors to click to hear what various industry ... attention! Never assume that ad click throughs continued through your ... path visitors and advertisement click throughs take once they start moving ...
9. Email interaction 'highest in EMEA', 15 Dec 2003
... The report shows that both open and click-through rates are higher in Europe ... DoubleClick said that both open and click-though rates in EMEA increased ... EMEA open rates were up 5%, while click-throughs improved by 4.3%. However ... rates at 52.8%, and Germany, the most click-throughs at 9.5%. News ...
10. Branding ignored by marketers, 24 Jun 2001
... they continue to track campaigns on click-throughs. The research companies ... marketers to track individual user click-streams, repeat surfing patterns ... response based metrics such as CPC or click-throughs. Jupiter also says that ...
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