... Orange launches WAP banner ads Blog ...

... Banner ads build subliminal familiarity Researchers asked test subjects ... feelings on a product advertised in a banner ad on the essay, with different ... unaffected by the number of exposures to the banner. But the positive connotation ... concert with further ad displays. Banner ads have gradually been falling ...

... Navman tests transactional banner ads   The ads, built on the agency ... users may have been clicking on the ads purely out of curiousity, the rates ... and compare favourably with typical banner response rates of below 1%. ... transaction banner campaigns. Further reading: ( Banner ads build ...

... RealNetworks promoting banner alternatives RealNetworks has launched a ... using streaming media in place of banner ads. This campaign comes at ... skepticism over the effectiveness of banner ads has reached an all-time high ... fixed alternatives to the standard banner ad, have been met with considerable ...

... Advertising: Banners reach a turning point Banner advertising has had at least ... industry players are arguing that banner ads have no case to answer. Their ... consent has emerged that the debate over banner advertising has taken a crucial ... has to get its act together since banner ads are so overpriced that advertisers ...

... that serve up text or pictorial banner ads tailored to mobile users' individual ... between text, pictorial, audio and video ads depending on circumstance. Separately ... the platform, in which it took out banner ads to UK Nokia N73 users, resulted ...

... media including email, direct mail, banner ads, print, radio, and seminars ... effective method to date has been banner ads. "We tested several campaigns ... campaigns, and I simply don't believe banner ads are where it's at. For Web ...

... AdLINK: Banner ads the future Nearly half of online consumers believe that ... of online consumers believe that banner ads are the advertising medium of ... The survey showed that in many cases, banner advertising was perceived as ... in Germany, where 47% did not regard banner advertising as a pure selling ...

... NetValue launches new banner measurement service Internet site research ... which net users are viewing which banner ads on the web. The launch, ... breaks down viewing figures of banner ads on the net to give demographic ... as a way of measuring the success of banner and other on-site campaigns in ...

... VOICE: Banner ads: it's in the execution Banner bashing. It's hip. It's ... issue isn't banner ads as a flawed configuration, but rather banner ads with ... the double digits, regardless of the banner's message. As the novelty of ... bigger, louder, and more eye-catching ads are a partial solution to the challenge ...