... US web property and a third party ad server, each of which reaches audiences ... third-party cookies - those left by an ad server in this case - show a similar ... observed for each PC for the third party ad server being studied. - 27% deleted ... an average of 5.5 cookies for the ad server. - 7% deleted cookies more ...

... sales manager of one of the largest ad networks at the time and had noticed ... need for advertisers to monitor banner ad placement to the forefront of the ... take a pro-active approach and use an ad server that can report referrers on ... referrers is not commonplace for agency ad servers and some of the networks ...

... advertising campaigns. Maxifier is ad server independent and works in real ... innovative new solution for publishers and ad networks who want to optimize the ... next level of optimization – it’s ad server independent, works in real ...

... IAB starts online ad reporting drive Online ads watchdog the Interactive ... between a media owner's ad server and agency ad server over the statistics ...

... launches mobile ad network AdLINK Internet Media, the ad sales house, has ... in Spain. 24/7 Europe's wireless ad server was launched at the beginning ...

... delivers ad campaigns to mobile phones. The ad server enables WAP ad campaigns ... enabled services. The system incorporates ad serving, management and reporting ... tested a three-week brand awareness ad campaign in Finland, for web based ... running a series of trials of the WAP ad server across Europe over the next ...

... reviewed, keyword lists re-evaluated, ad copy tweaked, all to maximise the ... creative will be dynamically fed from the ad-server over to the media owner. ...

... 24/7 launches wireless ad network 24/7 Media has launched a network of ... follows 24/7's launch of its wireless ad server in February, which manages ...

... company Engage has opened two new ad server farms in London to track banner ... over UK internet connections. The server farms will run the AdKnowledge ...

... email service Real Media, the ad sales and ad technology provider, is to ... provider, is to launch a service for email ad sales and marketing. The company ... Real Media's existing Open AdStream ad server technology. European media ... The service will, as with traditional ad sales services, track the delivery ...