Global analytics budgets on the rise

Nearly 70% of organisations are planning to increase their spending on web analytics this year, according to a new international study by the Web Analytics Association (WAA).

The budget increases, the Industry Outlook survey suggests, will mainly be ploughed into training. 

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Interview: Jim Sterne, president of the Web Analytics Association

Jim Sterne is the president of the Web Analytics Association and producer of the eMetrics Summits. We asked him a few questions about the state of the industry and how companies could be making better use of their analytics data.
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Press Release: Logan Tod & Co. joins Web Analytics Association

Raising the web analytics bar to increase site effectiveness and conversion.

Logan Tod & Co. joins the Web Analytics Association (WAA) in order to play an active role in raising the web analytics bar amongst the digital industry, http://www.logantod.com/press12.html. Logan Tod aims to work with the...
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Press Release: Web Analytics Association Founded to Promote and Unite Web Analytics Industry

London – 24th May 2005 – Today, Web analytics industry experts, leading vendors and organizations that utilize web analytics announced the formation of the Web Analytics Association (WAA). The mission of the not-for-profit organization is to unite and foster the interests of end-users, vendors, consultants...
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Press Release: speed-trap limited joins web analytics association

Web Analytics Association (WAA) welcomes speed-trap as member; WAA, an open, non-for-profit organisation formed to disseminate latest information, resources, and best practices throughout the industry

Newbury, Berkshire, May 5th, 2005  speed-trap today announced that it has become...
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Press Release: Nedstat announces founding corporate membership in first web analytics industry association

London, 21 February 2005 – Nedstat, European leader in website analytics, today announces its Founding Corporate Member status in the newly formed Web Analytics Association (WAA). Nedstat has helped the WAA through its formation and will continue to support its initiatives, making it easier for organizations...
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