thomas cook - Internet Marketing News and Blogs

Booking and researching holidays and flights online has become more and more popular over the last few years. In 2007, the online travel market in the UK was worth £11.2 bn.

Booking a holiday online can be a complicated process, so it's important to make it as easy to use and understand for customers. Many travel websites are frustrating to use, so how does Thomas Cook fare? It's pretty good, but we have nevertheless suggested a few improvements after the jump...

Thomas Cook has bought package holiday firm MyTravel, creating the second largest package holiday firm in Europe, with combined annual revenues of £8bn.

The travel group, which will be based in the UK, will be 52% owned by KarstadtQuelle, the German retailer that owns Thomas Cook, and will trade under that name.