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The New York Times' decision to drop its outdated subscription model appears to have paid off, with visitor numbers increasing by almost 3m in October.

Figures from Nielsen/NetRatings, quoted in WebProNews, show that the newspaper's online audience grew from 14.6m in September to 17.5m last month.

Rupert Murdoch has said he is planning to make the Wall Street Journal free to access on the web, following its recent purchase by News Corp. 

The paper, one of the few that still charges subscriptions, earns around $50m per year from 1m users but hopes to generate more cash by increasing its traffic.

Speaking in Australia, Murdoch said:

"We are studying it and we expect to make that free, and instead of having 1m (subscribers), having at least 10m to 15m in every corner of the earth."