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Bazaarvoice, the provider of consumer reviews to online retailers, has secured a new round of funding from investors, according to this article on TechCrunch.
The $8.8m round was led by Battery Ventures and will see its general partner Neeraj Agrawal joining the company’s board.
Customer reviews provider Reevoo has launched its own web offering, gathering together reviews for a range of products with the aim of providing online retailers with valuable traffic.
Richard Anson is the CEO and co-founder of Reevoo, an aggregator of trusted reviews for technology etailers.
Through its Reevoomark service, the company incorporates reviews from confirmed purchasers of products into sites such as Comet and Jessops, earning money on a CPM basis. After recently securing Series-A funding, it is also developing its own site into a social shopping network, and looking to expand into other areas of retail.
We caught up with Richard earlier this month to ask him about the business case for teaming up with Reevoo...
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