online reputation monitoring - Internet Marketing News and Blogs

It always staggers me when I receive a badly-written press release or PR pitch, simply because there’s so much advice out there on how to do it right.

But if there’s one thing that I just can’t understand, it is when PR people ask you to do their job for them.

You can tell a PR has strayed out of their traditional comfort zone when you see this kind of demand in a press release: “Please contact me if you place any of the following information on your site.”