Press Release: 8 in 10 mobile users open to SMS marketing and promotions

***Operators missing out on key revenue opportunity as marketers fail to drive potentially lucrative revenue stream***

84% of European mobile users are willing to receive SMS marketing and promotional offers on their handsets, yet the marketing community is failing to capitalise: just 18% of marketing...
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Press Release: Orange and Enpocket again lead the mobile industry - taking Gold and Silver at 2004 CRM Industry Awards

Orange and Enpocket, the leading mobile marketing solutions provider, picked up the 'Best application of an innovative CRM concept' Award for the Orange Open Access programme at the 2004 CRM Industry Awards held in London on 27th April. This is the first time an SMS-based CRM programme has been recognised...
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Press Release: Press Release: Mobile Marketing Business is ZOOMing

Mobile Data Service Provider KODIME Ltd has launched ZOOMtxt™ 2.0, a complete self service mobile marketing solution for marketeers to set up, run and monitor campaigns between a desktop and the mobile handsets of target audiences.

A user-friendly, interactive service, ZOOMtxt™ 2.0 allows two-way...
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Press Release: Press Release: Enpocket signs exclusive deal with Royal Mail / Royal Dutch Post's The Preference Service

***Enpocket portfolio of premium 3rd party opt-in SMS media owners now includes: O2, Emap, Premium TV, Claritas, Experian, IPT, and Lycos***

Enpocket, the leading mobile marketing solutions provider, has signed an exclusive agreement with The Preference Service, the UK's leading provider of consumer...
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