internet advertising - Internet Marketing News and Blogs

Disappointing results, job cuts, the loss of its former CEO and a takeover approach from arch-rival Microsoft.

We take a look at a tumultous past couple of weeks for Yahoo.

The internet advertising space has been consolidating this year, with a number of major acquisitions driven by the big chiefs at the likes of Microsoft, Google and WPP.

We've compiled a handy cut-out and keep list of the ones that caught our eye, all $12bn worth. I bet we've missed a few, so let us know if you have some others to suggest...

Congratulations to ADiFY, the company that enables publishers to create niche online ad networks, on the news that it has bagged a cool $19m in funding from investors including NBC Universal and Time Warner Investments.

Despite being a relative minnow, ADiFY could seriously threaten Google’s dominance of the online ad space, and it is a little surprising that the search giant hasn’t hedged its bets by getting involved in this funding round.