Innocent maybe, but highly effective

After working on email marketing for many years, I have certainly seen many examples of the good, the bad and the ugly, with many unfortunately falling into the latter two.

However, one brand is leading the way with an email newsletter that has kept me hooked for nearly two years with fresh and engaging content.

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Press Release: Innocent takes Simon Webbe mobile

Simon Webbe presents MPops mobile chart show with 3

EMI Music UK artist, Simon Webbe, signed to the Innocent label, will be the first guest presenter on MPops, the new weekly music show for mobiles from 3. Launching this week, the interactive mobile broadcast will go out live every Friday afternoon,...
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Press Release: EMI Music UK label Innocent teams up with Habbo Hotel to launch boy band 365

EMI Music UK label, Innocent, is partnering with Habbo Hotel to launch UK boy band 365 – the first time an artist or band has been launched on the virtual network.

Hotel members, or ‘Habbos’, will have the opportunity to chat live with all five members of 365 on 13th November, to coincide with the...
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