Choosing an email service provider

One of the questions I am asked most frequently is 'which email service provider or delivery platform is the best?'

The answer is 'how long is a piece of string?'

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Press Release: Email Marketing Census reveals chronic lack of ROI measurement

London, 6 February 2007:

The largest survey of UK email marketers has found that almost half of companies are failing to track their return on investment from email.

The Email Marketing Industry Census 2007, published by E-consultancy in association with Adestra, surveyed more than 500 in-house...
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Press Release: Prominent industry analyst firm positions e-Dialog as top performing service-oriented e-mail marketing provider

LONDON and LEXINGTON, Mass., November 1, 2006 – JupiterResearch, in its recently released report, "E-mail Marketing Buyer’s Guide, 2006" (October 2006) ranked e-Dialog as the top performing e-mail marketing service provider (ESP), based on its achievement of the highest combined score in value and market...
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