currys - Internet Marketing News and Blogs

Currys has been in the news recently with DSG International announcing the closure of 77 UK stores, a reflection of the ongoing shift in consumer buying trends as more shoppers buy electronics products via the internet.

With this in mind, the Currys website will become even more important as a revenue channel. We have taken a good look at it to see how it fares and what improvements - if any - could be made...

Providing feature filtering on e-commerce websites is a no-brainer in terms of improving the user experience, so why aren't more retailers doing it properly?

Effective feature filtering allows shoppers to remove much of the pain of finding products. When there are hundreds of products to display these tools are essential.

I spent the weekend looking for a new TV, mainly using the websites of Currys and Comet. Both are good sites, but Comet was much more effective at helping me narrow my search options - here's why...