charities - Internet Marketing News and Blogs

Bertie Bosrédon has spent the last two years assembling the new media team at Breast Cancer Care – not an easy task considering budget constraints, competition for staff and the challenge of educating other departments about online marketing.

We spoke to him about the upcoming user-centred redesign of Breast Cancer Care’s website and whether opportunities for charities in social media marketing live up to the hype.

Many of the UK's charities are failing to make the most of the internet, according to E-consultancy's second annual Charity Website Benchmarks  report, with research conducted by iConcertina.

The study found that many charity sites have improved in terms of usability and communication, but there is still a lot of work to be done when it comes to transparency and accessibility.

Some 120 charity websites were benchmarked across six core areas: usability, accessibility, communication, transparency, responsiveness and integration. We'll look at some of the headline findings after the jump...

In summer 2006 E-consultancy published a report called Online Charity Benchmarks, which was compiled by iConcertina, a London-based new media agency with a focus on the charity sector.

We talked to iConcertina's Dean Russell to further investigate the study and the drivers behind it...

The French government has instructed Greenpeace to remove a webpage featuring a customised Google Map with details of the locations of Monsanto’s genetically-modified cornfields.

The ban, issued via a French court, flies in the face of EU law, which states that this sort of information should be made available to the public by governments.