baidu - Internet Marketing News and Blogs

Baidu, China's biggest search engine, is reportedly planning to take on rival Google in the European market, with the company expected to launch a European version of its search engine.

Baidu has so far held off competition from Google to remain the biggest search player in China - it has 58% market share, compared with Google's 17%.

Chinese search engine Baidu has launched a new service in Japan, the first time the service has launched outside of its home market.

Baidu has chosen Japan as the next step because of the high levels of internet penetration in the country, as well as the similarities in language between the two countries.

Advertisers on Baidu, the largest search engine in China, appear to be losing confidence in its ability to deal with click fraud, according to a new report.

The search engine has 58% of the search market in China, compared to Google's 17%, but the click fraud problems could help its rivals to catch up.

China’s biggest search engine, Baidu, has announced that it will launch in Japan early next year.

China has an estimated 125 million internet users, and Baidu.com currently has a 62% share of the Chinese search engine market, up 15% from 2005. Google has the second largest share on 25%, falling 8% since last year.