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What's the secret sauce of Threadless.com - one of the US' most innovative small companies? Inc. Magazine says it best: The Customer Is the Company.
As customers spend less time in all the usual web locales, new marketing practices are needed to capture their attention.
What are they and how can you create them? Here's how you can start.
Selling on the web is quickly becoming lessabout marketers’ supply meeting up with customers’ demand, and more about customers themselves actively bringing their demand toward supply.
In fact, they're creating supply in many cases. And successful marketers are creating experiences for customers -- not merely selling to them.
PPC search engine marketing by Browser Media
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