E-consultancy - Arjo Ghosh's Bloghttp://www.e-consultancy.com/news-blog/author-32140/arjo-ghosh.xmlE-consultancy: Arjo Ghosh's Blogen-UKCopyright 2008 E-consultancy.comE-consultancy.comhttp://www.e-consultancy.com/images/feed-thumbnail.jpgE-consultancy Internet Marketing Newshttp://www.e-consultancy.com/General / OtherStrategy and PlanningOnline AdvertisingSearch Engine MarketingE-commerceBusiness to BusinessGoogleWeb 2.0Social MediaSocial NetworkingEntrepreneurGossipSearchInterviewsArjo GhoshSpannerworksSearch engine marketingSpannerworks and iCrossing - search sector in good shapeArjo Ghosh <postman@e-consultancy.com> Some early thoughts from me on our deal with iCrossing.

]]>http://www.e-consultancy.com/news-blog/362651/spannerworks-and-icrossing--search-sector-in-good-shape.htmlhttp://www.e-consultancy.com/news-blog/362651/spannerworks-and-icrossing--search-sector-in-good-shape.html#commentsMon, 12 Feb 2007 13:50:00 UThttp://www.e-consultancy.com/news-blog/362651/spannerworks-and-icrossing--search-sector-in-good-shape.htmlOnline AdvertisingSearch Engine MarketingE-commerceBusiness to BusinessUK advertising2006 online spendUk internet spendUK online marketing exceeds 10% of advertising pie, bring on 20%Arjo Ghosh <postman@e-consultancy.com> I wonder who will be bold enough to call the 'top' of the market. I have felt that online will easily reach a 15% share of advertising revenue for some time now, but it feels like we will surpass this figure even quicker than many anticipated.

]]>http://www.e-consultancy.com/news-blog/361809/uk-online-marketing-exceeds-10-of-advertising-pie-bring-on-20.htmlhttp://www.e-consultancy.com/news-blog/361809/uk-online-marketing-exceeds-10-of-advertising-pie-bring-on-20.html#commentsThu, 5 Oct 2006 12:15:00 UThttp://www.e-consultancy.com/news-blog/361809/uk-online-marketing-exceeds-10-of-advertising-pie-bring-on-20.htmlWeb Measurement and AnalyticsSearch Engine MarketingOnline Surveys & ResearchE-commerceGoogleVertical SearchWeird Wild WebResearchSearchAOL search databaseclickstreamseo researchGoogle secrets? Leaked AOL data provides insight on search strategiesArjo Ghosh <postman@e-consultancy.com> Although there are many sometimes confusing and contradictory statistics around search engine marketing and especially SEO, the AOL data provides a rare chance to see accurate statistics from a major engine fed by Google.

The results should be analysed by anyone interested in SEM…

]]>http://www.e-consultancy.com/news-blog/361570/google-secrets-leaked-aol-data-provides-insight-on-search-strategies.htmlhttp://www.e-consultancy.com/news-blog/361570/google-secrets-leaked-aol-data-provides-insight-on-search-strategies.html#commentsMon, 21 Aug 2006 11:11:00 UThttp://www.e-consultancy.com/news-blog/361570/google-secrets-leaked-aol-data-provides-insight-on-search-strategies.htmlOnline PROnline AdvertisingSearch Engine MarketingCommunitiesGoogleYahooMicrosoftWeb 2.0Social MediaSocial NetworkingBlogs and BloggingSearchconferences and eventsSES San JoseSearch industry goes deep into social media and online PRArjo Ghosh <postman@e-consultancy.com> Search goes super holistic at San Jose. Blogs, reputation management, content and communities are big on the agenda as well as the return of creative advertising, this time by way of Google and Yahoo!

]]>http://www.e-consultancy.com/news-blog/361512/search-industry-goes-deep-into-social-media-and-online-pr.htmlhttp://www.e-consultancy.com/news-blog/361512/search-industry-goes-deep-into-social-media-and-online-pr.html#commentsWed, 9 Aug 2006 10:42:00 UThttp://www.e-consultancy.com/news-blog/361512/search-industry-goes-deep-into-social-media-and-online-pr.htmlStrategy and PlanningUsability and User ExperienceOnline AdvertisingSearch Engine MarketingE-commerceBusiness to BusinessGoogleWeb DesignGoogle AdwordsSearchPPC OptimisationEureka! Google optimises its PPC Adwords quality algorithmArjo Ghosh <postman@e-consultancy.com> Will Google’s decision to introduce an algorithmic element into its Adwords ‘Quality Score’ spell the end for sponsored keyword arbitrage and add further pressure to affiliates to clean-up their act?

]]>http://www.e-consultancy.com/news-blog/361447/eureka-google-optimises-its-ppc-adwords-quality-algorithm.htmlhttp://www.e-consultancy.com/news-blog/361447/eureka-google-optimises-its-ppc-adwords-quality-algorithm.html#commentsMon, 31 Jul 2006 06:16:00 UThttp://www.e-consultancy.com/news-blog/361447/eureka-google-optimises-its-ppc-adwords-quality-algorithm.html