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Organisation: E-consultancy, Price: Free for subscribers Description: Web Analytics - A Buyer's Guide 2005 provides marketers with all they need to weigh up an investment in best-in-breed web measurement, which is one of the building blocks for any online business. At 208-pages long it includes 20 vendor profiles from suppliers that E-consultancy believes are among..... |
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Organisation: Steelside, Price: Free Description: Despite a significant increase in the number of interactive TV advertising campaigns during 2001, levels of awareness of the new opportunities remain low. Most marketers have still not been briefed by their advertising agencies on what the technology is capable of. Many are unaware of how to achieve..... |
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Organisation: E-consultancy, Price: Free for subscribers Description: E-consultancy’s 103-page Online Advertising Networks Buyer’s Guide is an ideal starting place for anybody trying to find out more about how an ad network works and the opportunities on offer. Publishers, advertisers, media buyers and agencies can quickly research 13 online ad networks to work out..... |
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