The rise in ecommerce and multi-channel retailing makes new demands upon the skills and experiences necessary to succeed in retail. eCommerce is an area in which marketing, engineering, buying, merchandising and technology collide. This diploma has been created to address the career and business needs of ambitious eCommerce professionals and to broaden the skills and understanding of retailers who come from a background in other retail disciplines. Irrespective of the individual's background, the aim is to contribute to the careers of tomorrow's senior ecommerce professionals.
Upon completion of the Diploma the internet retailer will:
- Have developed their understanding of the whole gamut of internet retailing — from sales and marketing through buying, logistics and operations to commercial strategy.
- Be prepared for a rounded, commercial leadership role within their organisation.
- Have gained a broad perspective on eCommerce and the Internet Retailing sector — best practice, trends, future opportunities.
- Have established themselves within a network of like-minded eCommerce leaders and with full access to an ongoing support framework of research, insight and expert advice.
The DIR has been created by Ian Jindal, Editor in Chief of Internet Retailing, and E-consultancy.com.
We are now accepting applications for 2008 entry. Register your interest to receive an application form, or contact us if you have any questions.
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