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| 1. Managing Digital Teams - Afternoon - London
E-consultancy Training Date: 14:00 - 17:30 16 Jul 2008 Description: Where is your organisation in terms of capability maturity? • Why is knowing where you are critical? • How can you plot where you are and where you are heading? What functions does a digital team perform? • Strategy and planning – online value proposition, channel integration, analytics • ..... |
| 2. Managing Digital Teams - Afternoon - London
E-consultancy Training Date: 14:00 - 17:30 14 Oct 2008 Description: Where is your organisation in terms of capability maturity? • Why is knowing where you are critical? • How can you plot where you are and where you are heading? What functions does a digital team perform? • Strategy and planning – online value proposition, channel integration, analytics • ..... |
| 3. Fast Track Digital Marketing - London
E-consultancy Training Date: 09:30 5 Aug 2008 - 16:30 6 Aug 2008 Description: WHO IS THE COURSE FOR? The course is specifically aimed at marketers with existing experience of offline channels but little or no exposure to online marketing channels. You will be comfortable with the basic principles behind good marketing communications and are likely to have had 2+ years’ pract..... |
| 4. Fast Track Digital Marketing - London
E-consultancy Training Date: 09:30 21 Oct 2008 - 16:30 22 Oct 2008 Description: WHO IS THE COURSE FOR? The course is specifically aimed at marketers with existing experience of offline channels but little or no exposure to online marketing channels. You will be comfortable with the basic principles behind good marketing communications and are likely to have had 2+ years’ pract..... |
| 5. Fast Track Digital Marketing - London
E-consultancy Training Date: 09:30 10 Jul 2008 - 16:30 11 Jul 2008 Description: WHO IS THE COURSE FOR? The course is specifically aimed at marketers with existing experience of offline channels but little or no exposure to online marketing channels. You will be comfortable with the basic principles behind good marketing communications and are likely to have had 2+ years’ pract..... |
| 6. Fast Track Digital Marketing - London
E-consultancy Training Date: 09:30 23 Sep 2008 - 16:30 24 Sep 2008 Description: WHO IS THE COURSE FOR? The course is specifically aimed at marketers with existing experience of offline channels but little or no exposure to online marketing channels. You will be comfortable with the basic principles behind good marketing communications and are likely to have had 2+ years’ pract..... |
| 7. Fast Track Digital Marketing - London
E-consultancy Training Date: 09:30 25 Nov 2008 - 16:30 26 Nov 2008 Description: WHO IS THE COURSE FOR? The course is specifically aimed at marketers with existing experience of offline channels but little or no exposure to online marketing channels. You will be comfortable with the basic principles behind good marketing communications and are likely to have had 2+ years’ pract..... |
| 8. Multi-Channel Marketing - Morning - London
E-consultancy Training Date: 09:30 - 13:00 16 Jul 2008 Description: The multichannel challenge for organisations • Too many channels – don’t upset the retailers, or sales! • Too many lines – on, off, above, below • Too many suppliers – mail, ad’s PR, digital, field marketing • Too little dialogue – sharing plans and learning The online value proposition • ..... |
| 9. Legal Training for Digital Marketers - London
E-consultancy Training Date: 09:30 - 16:30 22 Oct 2008 Description: Fully updated for 2008, including Olympic marketing and the Unfair Commercial Practices Directive. This course provides clarity on the legal issues of online marketing, explaining what is and what isn’t acceptable in the context of the most common forms of online marketing communications. Its wid..... |
| 10. Affiliate Marketing - London Seminar
E-consultancy Training Date: 09:30 - 16:30 8 Jul 2008 Description: Well-managed affiliate programmes can offer double-digit increases in sales. This course shows the strategies, techniques and tricks to achieve this level of contribution and take it further through refining your existing affiliate programme. Although the principles of affiliate marketing are st..... |
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| Accessibility (1) | Affiliate Marketing (6) |
| Business to Business (5) | Content Management (8) |
| E-commerce (7) | E-mail Marketing (13) |
| Online Advertising (12) | Online PR (11) |
| Search Engine Marketing (15) | Strategy and Planning (5) |
| Usability and User Experience (6) | Web Measurement and Analytics (6) |
| Web Project Management (6) | Other / General (61) |
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