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| 1. B2B Digital Marketing Conference
E-consultancy Training Date: 09:00 - 18:00 4 Nov 2008 Description: In a climate of increasing economic uncertainty, it is vital for businesses to be able to acquire new customers and grow whilst reducing costs. Our one day B2B Digital Marketing Conference aims to show how digital channels can work to achieve this, whilst also guiding you through the technological a..... |
| 2. Online Copywriting- London Training
E-consultancy Training Date: 09:30 - 16:30 4 Nov 2008 Description: Web pages have to be written in a certain way to effectively : • Communicate their intended message • Prompt the desired action Studies have consistently found that web pages which follow best practice for online copywriting outperform those which don't by over 100%. This one day workshop will ..... |
| 3. Search Engine Optimisation - London Training
E-consultancy Training Date: 09:30 - 16:30 5 Nov 2008 Description: Grow your online business with a cutting-edge search engine optimisation (SEO) strategy for your best possible return on investment. Make sure you spot and take advantage of those quick-win opportunities. Effective marketers continually look for ways to enhance and improve website visibility in t..... |
| 4. Consumer Alchemy 2008: Global catalysts, Marketing reactions
Date: 09:00 - 16:30 6 Nov 2008 Description: Consumer Alchemy is about getting the right blend of consumer understanding to gain competitive advantage. At Consumer Alchemy 2008, we focus on four major Global catalysts impacting consumer behaviour, the Economy, Climate Change, Globalisation and the Health Paradox. Now is a particularly cruci..... |
| 5. Chinwag Clinic: Mobile Advertising Smarts
Date: 13:45 - 17:00 6 Nov 2008 Description: Welcome to a new type of event from Chinwag! Chinwag Clinic: Mobile Advertising Smarts is the perfect opportunity to discuss your questions about all aspects of mobile advertising... Chinwag Clinics are collaborative consultancy sessions where everyone learns from the questions posed by their pee..... |
| 6. Chinwag Live: MoSo Rising
Date: 11 Nov 2008 Description: The rise and rise of mobile social networking and services is upon us, but is ‘mobile access’ enough or do users seek more? Are location-based services going to be key to its success, or is there more to the future of this most social of devices? Join us on 11th November to discuss the emerging t..... |
| 7. E-mail Marketing - London Training
E-consultancy Training Date: 09:30 - 16:30 11 Nov 2008 Description: Email continues to be an outstanding customer communications tool despite the challenges of deliverability, inbox stand-out and list member dormancy. In this course, an email marketing expert will show you how to improve results by addressing the challenges that all email marketers face. The cour..... |
| 8. Writing for the web
Date: 10:00 - 13:00 11 Nov 2008 Description: How to write instantly understandable digital copy that encourages your users to act. The course looks at: - how people read your content - practical tips and techniques to make your copy scannable - writing impactful headlines, standfirsts and links - the art of digital copywriting - online..... |
| 9. Writing for search
Date: 14:00 - 17:00 11 Nov 2008 Description: How to write and edit copy to make your website more visible to search engines The course looks at: - how to make your copy 'findable' by Google - smart use of keywords - creating search-friendly headlines - how to write good links - other ways copywriters can influence organic search results ..... |
| 10. Advanced Email Marketing - London Seminar
E-consultancy Training Date: 09:30 - 17:00 12 Nov 2008 Description: Join us for an email marketing workshop to have your strategy and execution reviewed by a leading email marketing consultant and a closed group of fellow marketers. You’ll probably be an experienced email marketer and have a track record of planning, designing and broadcasting email campaigns, but..... |
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