| Name: | Danny Meadows-Klue |
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| Current Position: | Chief Executive | |
| Current Organisation: | Interactive Advertising Bureau (IAB UK) |
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| Previous Position: | European Vice President | |
| Previous Organisation: | NBC | |
| Previous Position: | Director of New Media | |
| Previous Organisation: | Hollinger Telegraph | |
| Background: | Danny has been a leading figure in the new media industry in the UK since 1995. He is the chief executive of the industry’s commercial trade association, the Interactive Advertising Bureau, which he helped found in 1997, and he currently holds its European Presidency.
Danny’s roles in industry include involvement in numerous industry think tanks and government task forces to grow the market and directorships including the Digital Content Forum. He is an accomplished writer and broadcaster commenting on internet issues and how the digital media will change society. He lectures at several universities and helps young marketers get to grips with the industry as the chair of examinations and a member of the Council of the Institute of Direct Marketing. Danny trained in traditional publishing with United News and Media where he was a manager and project consultant in their regional press, national press and magazine divisions. In 1995 he crossed into the digital world and joined The Daily Telegraph’s pioneering award-winning internet service which he helped manage for more than four years before being appointed as a director of Hollinger Telegraph New Media Ltd, the group’s new media company he helped form. He then moved to NBC’s Internet operations where took up the post of one of the European Vice Presidents. Noted by several magazines as consistently being in the industry’s ‘European top 30 under 30’ and later the UK’s ‘top 40 under 40’, Danny is consistently acknowledged to be one of the most aware and influential players in the sector. He is a science graduate of the University of Bristol and when not surfing the net he enjoys surf of a more traditional nature as a keen windsurfer and scuba instructor. |
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| Current: | See above |
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