| Name: | David Bowen |
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| Current Position: | Senior Consultant | |
| Current Organisation: | Bowen Craggs & Co. |
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| Previous Position: | Chief executive | |
| Previous Organisation: | Net Profit Publications | |
| Previous Position: | Industrial/Network editor | |
| Previous Organisation: | Independent/Independent on Sunday | |
| Background: | Wrote book on 'multimedia' in 1994. Edited new media bit of Independent. Started Net Profit Publications in 1996. It grew as a publisher and also started web effectiveness consultancy. Sold in 2001. Started Bowen Craggs in 2002. Started FT column in 1998. | |
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| Current: | Helping large organisations get their websites right (but don't build them). Current benchmarking project for blue chips include Shell, BP, GSK, AMEC. Also working for World Bank. Aim is to provide independent advice that ensures the web is being exploited as efficiently as it can be. Includes usability but goes well beyond - what we do is often closer to business strategy. Also write two columns for the FT: one on FT.com, one in FT-IT. | |
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