What's New in Online Marketing 2006 - Event Presentations

Each year, E-consultancy holds a 1 day event titled "What's New in Online Marketing" to help online marketing professionals learn about the most important emerging trends, technologies and services for internet marketing.

We get inside the minds of expert practitioners and leading thinkers to find out what needs to be in your development plans if you're to be among the best.

The 2006 event focused on the following topics:

"Web 2.0" – we've heard the buzz but what's of real business importance here? What real implications are there for your online marketing and e-commerce? What case studies are out there proving the ROI of investing in this area? Is it working for Amazon...?

Search Marketing – we know it's big and important but what's the latest in paid and organic search? What's MSN's AdCenter like? What about pay per call? And how about organic search – what changes do we need to plan for there?

Online PR – should we be blogging? How powerful is online PR for marketing and sales as well as reputation management? What about RSS feeds, blogvertising, online press release distribution...?

Below are the presentations from E-consultancy's "What's New in Online Marketing" event on 7June 2006. You can download all the presentations as a ZIP file of each one individually.

Note: Amazon's presentation "Web 2.0 - in practice at Amazon" by Colleen Aubrey is unavailable to download direct via E-consultancy. Please contact us for more information.

Download

The following files are available for download. Right click and choose 'Save Link / Target as' to save the file to your computer:

 Download "ZIP file of ALL the WNIOM presentations" (28.4 mb .zip) »

Below are the individual files if you just want to download selected items.
 

Mike Grehan, Smart Interactive, WNIOM Presentation » "What's New in Search Marketing" Mike Grehan, Director of Search Marketing Strategy, MarketSmart Interactive, Author, Speaker. What's New in Online Marketing - Presentations from Wednesday, 7 June 2006. Follow link to download......

 

Ian Jindal, WNIOM Presentation » "Web 2.0 - am I bothered? Do I look bothered?" Ian Jindal, Former Group E-commerce Director, Littlewoods ShopDirect Group. What's New in Online Marketing - Presentations from Wednesday, 7 June 2006. Follow link to download presentation......

 

Phil Wilkinson, Genie Group, WNIOM Presentation » "Feeds and RSS - how to acquire customers more effectively" Phil Wilkinson, CEO Genie Group, Kelkoo UK Founder. What's New in Online Marketing - Presentations from Wednesday, 7 June 2006. Follow the link to download the presentation......

 

Mike Baxter, SalesLogiq, WNIOM Presentation » "Web Design 2.0 - the power of design patterns" Mike Baxter, MD, Sales Logiq. What's New in Online Marketing - Presentations from Wednesday, 7 June 2006. Follow the link to download the presentation.....

 

Steve Crossan, Google, WNIOM Presentation » "Open APIs - a world of business opportunity" Steve Crossan, Product Manager, Google. What's New in Online Marketing - Presentations from Wednesday, 7 June 2006. Follow the link to download the presentation......

 

Peter Ahl and James Saunders, Serenata Flowers, WNIOM Presentation » "AJAX - the killer app for converting customers?" Peter Ahl, MD, Serenataflowers.com. What's New in Online Marketing - Presentations from Wednesday, 7 June 2006. Follow the link to download the presentation.....