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| View Complete Profile for StephenFoxworthy » |
| Subject | Forum | No. of times read | Date Posted |
|---|---|---|---|
| Online polls on ecommerce sites | Internet Marketing Forum | 35 | 9 July 2008 |
Hi Usman,
DanielB's response is very relevant - Having a poll post-purchase means you're gaining CUSTOMER feedback, not just browser feedback.
This is an important distinction to make. People ar ... |
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| Web Globalisation | Internet Marketing Forum | 21 | 6 June 2008 |
Hi Eve,
If you're looking for assistance managing global campaigns, then we could definitely help. We have experience within our agency and group of running pan-European and global promotions both ... |
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| Web Globalisation | Internet Marketing Forum | 42 | 4 June 2008 |
Hi Eve,
Globalisation is a difficult task, even on a small scale.
I'd recommend you look at some systems and CMS platforms that have demonstrable track record in this area:
(http://www.trados ... |
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| Advice on setting up an online division | Internet Marketing Forum | 102 | 2 June 2008 |
Hi Kerry,
As an agency digital director, I'd suggest you focus on in-house strategy, brand strategy and project management, rather than in-house design and production.
If you skill up on the ini ... |
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| Integrating Online leads for Offline Action | Internet Marketing Forum | 28 | 21 May 2008 |
Hi Terry,
We've done quite a bit of work with assisted online sales support via online chat, telesales, bricks and mortar retail channels, or referral to complete purchase online.
In all cases, ... |
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| Intranet audit, scope, design and build.. | Internet Marketing Forum | 53 | 17 April 2008 |
Hi Justin,
Yes, we're currently in the process of re-designing and building the intranet for a major mobile telecom network and have recently gone through the whole audit, requirements, specificati ... |
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| Matrix vs. Drop Down to order products on retail site | Internet Marketing Forum | 53 | 15 April 2008 |
Hi Emily,
I'd recommend you implement a test to check how different presentations of your products convert.
There are a number of ways you can structure tests to measure which form of presentati ... |
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| Mail in rebate / cash back (UK and continental Europe) | Internet Marketing Forum | 32 | 14 April 2008 |
Hi Fabrice,
Do you envisage this to be a traditional mail-back promo? Or a digitial redemption platform?
Personally, I'd recommend a digital campaign for something like this. It will greatly red ... |
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| Refunding customers acquired through affiliates | Internet Marketing Forum | 35 | 4 April 2008 |
Hi Sonu,
The easiest method could be some form of loyalty reward or promotion, rather than cash payment. Cash is relatively difficult to transfer securely, and data protection laws prevent sharing ... |
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| Conversion rate Basket->Checkout->Completed | Internet Marketing Forum | 77 | 10 March 2008 |
Hi Christophe,
If you're getting 90% conversion from shopping basket to sale, then you're doing very well in terms of most retail e-commerce applications.
With such strong conversion stats, I wo ... |
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| International outsource web design | Internet Marketing Forum | 32 | 26 November 2007 |
Hi, we've found the best way to manage off-shoring web development to be to have UK project management and client service, with technical development in India, and creative development in Australia.
... |
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