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Name: Dave Chaffey
Forum alias: DaveChaffey
Business: Marketing Insights Limited
Position: Specialist E-marketing Trainer : Consultant : Author
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page 7 of 8    View Previous 15 posts  123456[7]8View Next 15 posts
 
Subject Forum No. of times read Date Posted
Re: What's on your mind re: Web Analytics? Internet Marketing Forum 140 4 May 2004
Yes to all of those. Here are 3 more issues I am interested in: A. Diminishing returns from conversion optimisation -------------------------------------------------------------------------------- ...

Search Engine Optimisation - researching and buying links Internet Marketing Forum 112 28 April 2004
..and another Google related tip for identifying sites to link to you. Use www.googlealert.com to notify you of when your brand or related keywords is mentioned on another site (but not necessarily ...

Recommended Books-web design Internet Marketing Forum 109 23 April 2004
Everyone loves 'Don't Make me Think', but I would recommend this for going beyond basic principles: The Design of Sites. Patterns, Principles, and Processes for Crafting a Customer-Centered Web E ...

Google G-mail Internet Marketing Forum 28 3 April 2004
I'm with you on this Mike. As within MSN and Yahoo!, Google will introduce a Gmail+ paid-for service and no doubt a raft of other fee-based services. It will also get more Adwords/PPC revenue (alth ...

Google G-mail Internet Marketing Forum 88 1 April 2004
Looks like there's another web-based mail service for e-mail marketers to test their creative / HTML coding against: I see from SearchDay: http://searchenginewatch.com/searchday/article.php/333 ...

Email broadcast solution required...any recommendations? Internet Marketing Forum 88 1 April 2004
As well as those in the E-consultancy buyers guide and the US tools mentioned, there are some lower-cost solutions more appropriate to SMEs, some of which have local, european support. Some are ASP mo ...

Top Ten Strategic E-marketing issues today and tomorrow Internet Marketing Forum 60 31 March 2004
You're right insofaras marketers need to keep an eye on whether e-mail marketing responses decline. They may then need to adjust the e-communications mix (Issue 5). However, the companies I work wi ...

Top Ten Strategic E-marketing issues today and tomorrow Internet Marketing Forum 508 26 March 2004
Next Wed there is a event hosted by the E-marketing SIG of the IDM which is aimed at improving the way E-marketing/Internet marketing/E-business is taught at University level. It will mainly be attend ...

Alternative approaches - Can E-mail Marketing survive SPAM? Internet Marketing Forum 35 20 March 2004
More details on approaches to counter SPAM from this BBC article: http://news.bbc.co.uk/1/hi/business/3513048.stm Dave Chaffey ============ Internet Marketing trainer, consultant and author ...

Alternative approaches - Can E-mail Marketing survive SPAM? Internet Marketing Forum 5 20 March 2004
More details on approaches to counter SPAM from this BBC article: http://news.bbc.co.uk/1/hi/business/3513048.stm Dave Chaffey ============ Internet Marketing trainer, consultant and author ...

Alternative approaches - Can E-mail Marketing survive SPAM? Internet Marketing Forum 25 20 March 2004
More details on approaches to counter SPAM from this BBC article: http://news.bbc.co.uk/1/hi/business/3513048.stm Dave Chaffey ============ Internet Marketing trainer, consultant and author ...

Google Adsense - how well does it work? Internet Marketing Forum 91 20 March 2004
Ashley - I recall this great test of AdSense relative to Adwords - http://www.webmasterworld.com/forum89/1125.htm It shows that it can work well - AdSense gave greatly increased reach relative ...

Maybe More is More? Usability Myths. Internet Marketing Forum 67 5 March 2004
Hi Thx for reminding me about Zona Chris - I'm with you on that one. I don't actually agree with that point in Jared Spools article - it was the stuff further down such as the multiple clicks that ...

It may be a myth, but still think less is more... Internet Marketing Forum 70 5 March 2004
Thanks Obi. I think we will have to agree to differ on this one. You know your client's audience best so I accept your judgement. I have briefly checked and there doesn't seem to be any accessi ...

Maybe More is More? Usability Myths. Internet Marketing Forum 70 5 March 2004
I'm not saying scannability isn't key, Obi, but i think rules of thumb like 'less is more' are dangerous. I love this article by Jared Spool that knocks (based on testing) some of the usability myths ...

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