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The right Ad-Serving Solution?

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Subject:  The right Ad-Serving Solution?
Author:   ottoneubert:   view profile | all posts by this author | add to favourites
Date:   22:54:01 5 June 2008
 

Hi Anthony,

The choice you're about to make depends on your needs and therefore I think you should clarify if you need a simple bannerserving solution or if you're going to use search- and keywords or other targeting options, in order to optimize your revenue.  I recommend that you read the online ad serving buyers guide http://www.e-consultancy.com/publications/ad-serving-buyers-guide-2008/.

Personally I've used a very fine adserving provider EmediateAd http://www.emediate.dk. What I fancy the most is the availabilty forecasting and the executive summary for all your campaigns. I've also had good experience with the financial reports in order to monitor the sell-out ratio and average CPM's.

The support is also fantastic and swift!

 

 
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    • The right Ad-Serving Solution?, ottoneubert, 5 Jun 22:54
      Hi Anthony, The choice you're about to make depends on your needs and therefore I think you should clarify if you need a simple bannerserving solution or if you're going to use ...
    • The right Ad-Serving Solution?, DenisK, 6 Jun 07:02
      Hi, to be honest the options are endless.  It all comes down to the details of what you need either in terms of support or functionality, etc.  There are solutions you can insta ...
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