Email Bounce Increase

If yours is a technical question, we've found a similar thing, and put it down (based on assumption) to Microsoft Vista with added anti spam filters built in to Outlook etc.

If your question is perhaps content related, it goes to show that you need to be continually engaging with your newsletters, and provide relevant information to for the audience, dynamic content has been a very effective way of increasing the relevance, and we built an email platform to allow us to do just this.

Once thing we've always found, people sign up for newsletters, and very quickly forget why they did, or are too busy to read them, and deleting them becomes a habit.

P.s Try asking people who sign up when they'd like to receive them, i'e what day of the week, or time of day, then your not encroching ont heir time as much.

If you would like more advice on it, check out www.clickz.com I seem to remember they had an article on it a week or so ago, or better still give The Agency a call at www.TheAgencyOnline.co.uk