We've used data from Electric Marketing and LBM in the past and found it to be OK. Their ability to profile the data sounds great till you actually get the data and you realise that it's not well categorised anyway. I would hesitate to buy this sort of data again unless I can very clearly define the target market vertically and geographically.
We got very lucky in finding a niche player in our industry that collates data just for the hotel and events market and because they focus so closely on our market they have up to date and relevant data. Maybe you can find someone that does the same for your area of interest?
How do I obtain good email data, IanMitchell1, 15 Feb 10:44 Help Needed!
I am trying obtain good email / telephone data for a campaign to the Retail industry.
Other than using my existing CRM database I am struggling to find good so ...
How do I obtain good email data, SeanDuffy, 18 Feb 20:55 Hi Ross,
Personally I would not actually recommend any B2B email data. Your own CRM data will always perform better and I have seen far too many dodgy lists from so called indus ...
How do I obtain good email data, VOD, 21 Feb 08:27 Ross,
We've used data from Electric Marketing and LBM in the past and found it to be OK. Their ability to profile the data sounds great till you actually get the data and you ...