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Prediction software

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Subject:  Prediction software
Author:   Colin Cooper:   view profile | all posts by this author | add to favourites
Date:   13:17:01 8 November 2004
 
Chris,

Are you looking for software for personalisation of the site to present the cross-sell offer or are you looking to identify the prospect to feed into the system?

A web analytics package which allows you to interrogate your back end transactional and registration databases will allow you to profile prospects who carried out action A and B and look for suitable prospects with similar profiles who have only carried out either A or B so that you can then feed that into your email marketing or personalisation engine.

If this is what you are looking for why not give us a call.

Colin Cooper colin@issel.co.uk
ISSEL 0870 166 2435
Pilot Software - Aligning execution with strategy
 
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  • Prediction software, Chris Lewis, 7 Nov 19:16
    Hello, Does anyone have experience of commercially available prediction software that can be used on web sites? I'm looking for some recommendations to be able to generate produ ...
    • Prediction software, Colin Cooper, 8 Nov 13:17
      Chris, Are you looking for software for personalisation of the site to present the cross-sell offer or are you looking to identify the prospect to feed into the system? A web ...
    • Prediction software, matt , 8 Nov 18:02
      Typically for prediction type cross-sells & up-sells you will need one of the upper tier commerce platforms which utilise OLAP or similar technology to predict product sales live. ...
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