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re: Underlying web site usage growth has stalled?

 
Usage and penetration will raise as soon as people start streaming video and music on demand, start using email and instant messaging on the go using 3G phones.

It might not reach 90%+ in short term because some groups of people (like 60+) are not easily penetratable to that technology as these people might want to see the world in real life rather than online.
 
  • Underlying web site usage growth has stalled?, Ashley , 7 Sep 14:22
    My understanding is that internet usage at work in the UK is on the up, broadband pentration is quite dramatically on the up (4 out of 10 internet users according to NOP), the inte ...
    • re: Underlying web site usage growth has stalled?, Alex Chudnovsky, 8 Sep 10:50
      Usage and penetration will raise as soon as people start streaming video and music on demand, start using email and instant messaging on the go using 3G phones. It might not rea ...
    • Underlying web site usage growth has stalled?, Colin Cooper, 9 Sep 10:12
      Does it matter if traffic is up or down? Provocative perhaps but where is the value in traffic for traffic’s sake? There are several good reasons why traffic being down can be ...
      • RE: Underlying web site usage growth has stalled?, Ashley , 9 Sep 11:00
        Hi Colin Yes, you are right that ultimately it is absolute values (sales values, number of registrations, uplift in brand metrics etc.) that are most important. Conversion rates ...
        • RE: Underlying web site usage growth has stalled?, Colin Cooper, 9 Sep 12:07
          Hi Ashley, It has been said that managing your boss is as important as managing the people who report to you! Communicating your objectives is an important part of this to get t ...
          • RE: Underlying web site usage growth has stalled?, Ashley , 9 Sep 13:46
            Yes / agree with all of above. What I find interesting is that when all of this shakes down, and all companies are online marketing savvy, and all customers are web savvy, your abi ...
          • RE: Underlying web site usage growth has stalled?, Alex Chudnovsky, 9 Sep 15:02
            >Maybe Google’s shares aren’t overpriced! At 140 P/E not overpriced? Maybe if you compare that to Yahoo or similar companies, but certainly not to companies that produce "real" ...
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