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No future for 'portals'?

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Subject:  No future for 'portals'?
Author:   Alex Chudnovsky:   view profile | all posts by this author | add to favourites
Date:   11:15:38 7 May 2004
 
On 15:29:19 20 June 2003 TallTroll wrote:
> For instance, consider that "www.yahoo.com"
> and "www.hotmail.com" are 2 of the most popular search
> terms. Now, why would you go to the trouble of performing a
> search for these terms, when doing EXACTLY the same typing
> in the address bar would take you straight to the site?

A minor point but I am guilty of similar behaviour, which I think is the result of misspells that google is highly likely to correct. Often its sufficient to just type "Amazon" (say) in my Google's bar click enter and then click top link. This is not to say I do it often, but I certainly do it in cases when I could have obviously typed URL in the Location bar.

Personally I have always been dubious on ability of portals to generate enough cash to justify sky high share prices. With Google's gaining mainstream people can find what they want quickly and easily, and thus they do not really need portals, which were meant to be (and correct me here if I am wrong) - "The Gates to the Internet". Relevant search engines replaced or significantly weakened the need for portals in my view.

AOL in my view is access provider with portal being non-core business (ad revenues were good in .COMs days but not now).

MSN can survive as its subsidised by Microsoft's big cash cows (Windows and Office).

Yahoo! - established profitable player, as much as I don't like them I think they are here to stay for much longer.

Lycos - slowly dieing :)
 
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  • No future for 'portals'?, Ashley , 18 Jun 11:19
    I read with interest Alex Kovach's piece in New Media Age this week. He is Managing Director of Lycos UK & Ireland. He was talking about the whole access provider versus conten ...
    • No future for 'portals'?, TallTroll, 20 Jun 15:29
      First, I more or less agree with your assessment of the dial up provision market. I don't think that mobile access will be massive in the short / medium term. All a mobile phone do ...
      • RE: No future for 'portals'?, Ashley , 20 Jun 16:02
        You are right about what the majority of users are like at the moment. But I'm thinking longer term - not that much longer, perhaps 5 years. I'm seeing AOL users increasingly enjoy ...
      • No future for 'portals'?, Alex Chudnovsky, 7 May 11:15
        On 15:29:19 20 June 2003 TallTroll wrote: > For instance, consider that "www.yahoo.com" > and "www.hotmail.com" are 2 of the most popular search > terms. Now, why would you g ...
        • No future for 'portals'?, Loz, 7 May 12:36
          I think portals that have managed to establish themselves thanks to the strength of their products do have a future. Yahoo is a good example. I think they have done a great job to ...
          • No future for 'portals'?, Alex Chudnovsky, 7 May 13:12
            On 12:36:32 7 May 2004 Loz wrote: >I think portals that have managed to establish themselves >thanks to the strength of their products do have a future. >Yahoo is a good exampl ...
    • No future for 'portals'?, ArangoSam, 6 May 16:42
      I also agree that the market will be broken-up in more or less the same way as in your last assessment. What I would like to propose, however, is that to get a clearer picture o ...
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