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Search Engine Optimisation - dynamic product content

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Subject:  Search Engine Optimisation - dynamic product content
Author:   Alex Chudnovsky:   view profile | all posts by this author | add to favourites
Date:   17:16:14 28 April 2004
 
On 12:14:10 28 April 2004 Obi Felten wrote:
>One thing not addressed here yet is dynamic product
>content & links: On large retail websites the majority
>of content is product content, which is dynamically served
>by their commerce engine.

I beg to differ between large retailers with miriads of _products_ and _content_! Google is polluted with Amazon and Ebay's useless "content", which in most cases is of zero interest thus in my view being no better than other search engine spam.

I know that if I want to buy a book then I will go check Amazon, there is no need for Google to index that page in the first place! There are some exceptions but I think that generally speaking anything resembling a page which just tries to sell product should get the lowest possible priority in search listings.

Why? Because (in my humble view of course) in most cases people who search on Google for Widget A in most cases do not look to find someone to buy it from, but to find page with actual CONTENT such as proper review of that product.

Microsoft was quoted, but it is an exception (no doubt marked as such in Google's crawler) - most of their pages are actually content _about_ products and services rather than direct attempt to sell the service while providing bare minimum of information that can be found on 100s of other sites anyway.

I hope you can forgive me for this rant :)
 
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