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Subject:  Links
Author:   Alex Chudnovsky:   view profile | all posts by this author | add to favourites
Date:   10:04:35 9 January 2004
 
My pro and cons follow from the most likely reason why you are being asked for links - play along with Google's PageRank system that relies on sites linking to each other.

Pros: you are likely to gain links yourself, so your rankings will be affected too

Cons: The affect on you might be negative - Google is in constant fight with search engine spammers and they can penalise not just them but also sites THEY linked to, as well as sites who linked to them.

Bottom line is that if a reputable site that does not compete with you offers to swap links then it might be beneficial for yourself to participate in link exchange.

Good forum to read on Links Exchange as well as other matters is WebMasterWorld - http://www.webmasterworld.com/forum12/
(some forums there have to be paid for but most are open).
 
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  • Links, Julie Brown, 9 Jan 07:23
    I am constantly being asked to accept Links. Advice please on the pro's & con's of accepting Links to other's website ? Julie Brown ...
    • Links, Alex Chudnovsky, 9 Jan 10:04
      My pro and cons follow from the most likely reason why you are being asked for links - play along with Google's PageRank system that relies on sites linking to each other. Pros ...
      • Links, TallTroll, 23 Jan 15:10
        >> Links Exchange as well as other matters is WebMasterWorld Thanks for the plug Alex ;) To clarify, there is one paid access forum, Supporters, which you can choose to subscri ...
        • Links, Tristam Bielecki, 29 Jan 15:53
          One thing to watch out for when exchanging links with other sites is that Google has recognised that a lot of links are put up to help increase page rank. Because many sites just e ...
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